Walt RinesWR
Open to opportunities

Walt Rines

@waltrines

Email marketing pioneer and sales funnel optimizer with 30+ years of impactful campaigns.

United States

What I'm looking for

I am looking for a role that allows me to leverage my extensive marketing experience while fostering innovation and collaboration within a dynamic team. Experience with all ad platforms and most martech elements, strong AI proficiency.

With over 30 years of experience in the marketing industry, I have pioneered email marketing and executed high-impact integrated campaigns that drive measurable growth. My journey began with building one of the first major email marketing platforms, which laid the groundwork for my expertise in multi-channel strategies. I have a proven track record of achieving 42% acquisition growth and 35% ROI improvements through innovative campaign management and conversion optimization.

Throughout my career, I have held various leadership roles, including Marketing Director at SynergyFX and Vice President of Growth at Apollo Eleven, Inc. My strategic initiatives have consistently resulted in significant client acquisition and retention improvements. I thrive on developing comprehensive digital marketing strategies that integrate cutting-edge technology and data-driven insights, ensuring maximum impact across all channels. I specialize in building and executing marketing programs using both organize and paid channels, and have done so for B2B and B2C employers, clients, and projects. A recent focus has been building and optimizing sales funnel for high ticket coaching, educational, financial, and software products and services.

I am passionate about mentoring the next generation of marketing professionals and staying ahead of industry trends. My commitment to continuous education and innovation drives my success in creating effective marketing solutions that resonate with audiences and deliver results.

Experience

Work history, roles, and key accomplishments

TF
Current

Marketing Strategist / CMO

Trade House Funds

Feb 2025 - Present (4 months)

Architected a comprehensive digital marketing strategy integrating AI-powered content with automated email campaigns and multi-channel advertising. Deployed a martech stack with automated workflows, reducing content production time by 40% while increasing output quality.

OL

Founder and President

Online Business Solutions LLC

Jan 2017 - Dec 2021 (4 years 11 months)

Created and managed multiple e-commerce businesses, integrating email marketing with cross-platform PPC campaigns. Implemented comprehensive email and SMS automation workflows across major e-commerce platforms.

Education

Degrees, certifications, and relevant coursework

Walt hasn't added their education

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Walt Rines - Marketing Strategist / CMO - Trade House Funds | Himalayas