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JR D

@jrd

GTM engineer at GET-TO-REV.COM who builds AI-powered revenue systems, including a biotech SaaS GTM engine that helped land a 400k deal.

United States

Message

At GET-TO-REV.COM, I build GTM automation infrastructure that connects lead enrichment, routing, CRM sync, and outbound execution. I’ve developed signal-based scoring and AI workflows for account research, personalization, sequencing, and CRM actions.

For a biotech analytics SaaS project, I designed the GTM engine that helped land a 400k deal within 3 months. I also built predictive lead scoring and automated nurture workflows in HubSpot.

At LAUNCHTRIP, I led growth across paid media, ASO, SEO, social, and content, and worked with the Product Team to pursue new growth opportunities. I also implemented analytics and data science with the engineering department.

Earlier, at GLOBAL PERSONAL, I boosted average monthly ad revenues by 15% for 18 straight months. At Airbnb, I managed digital campaigns and budgets, coached team members, and optimized a portfolio of 90 SEM campaigns.

Experience

Work history, roles, and key accomplishments

Current

Founder

Current

Get-to-Rev.com

Nov 2022 - Present (4 years)

Designed and maintained GTM automation infrastructure across Clay, HubSpot, Reply.io, Zapier, Make, and n8n, orchestrating enrichment, lead routing, CRM sync, and outbound triggers. Built intent and engagement signal pipelines and deployed multichannel outreach across email and LinkedIn.

Clay HubSpot Reply.Io Zapier Make N8n Claude Crew AI Python Lang Chain Google Ads Meta Ads LinkedIn Ads

Head of Growth

Launchtrip

Jan 2021 - Dec 2022 (1 year 11 months)

Led a 7-person team focused on user acquisition and business growth, overseeing strategy and execution across paid media, ASO, SEO, social, and content. Launched and optimized paid media campaigns across Google, Meta, Apple Search Ads, Email, and Reddit.

Paid Media ASO SEO Social Media Content Marketing Google Ads Meta Ads Apple Search Ads Email Marketing Reddit Ads Analytics Data Science

Marketing Manager

Global Personal

Jan 2018 - Dec 2021 (3 years 11 months)

Managed ad ops and revenue growth for web apps with 20M+ monthly hits, supporting full-funnel marketing with CRM and analytics. Boosted average monthly ad revenues by 15% for 18 straight months and analyzed user behavior from 20K users.

Ad Operations Revenue Growth CRM Google Analytics Data Studio Python Ad Server CPM CPA Fill Rate

Senior Media Buyer

Airbnb

Jan 2014 - Dec 2018 (4 years 11 months)

Launched and managed digital display campaigns for awareness, prospecting, and remarketing across platforms including DoubleClick, The Trade Desk, Meta, YouTube, Pinterest, Google Ads, and Criteo with a $1M+ budget. Led media buying strategy and managed a 4-person team.

Media Buying Digital Displays DoubleClick The Trade Desk Meta Ads YouTube Ads Pinterest Ads Google Ads Criteo Budget Management Team Leadership Conversion Rate Optimization

Media Buyer

Blinx Group

Jan 2013 - Dec 2014 (1 year 11 months)

Managed third-party app distribution via media buying, securing top ad placements and pricing (CPC/CPM/CPA). Catapulted conversions from 0 to 6K+ per day and ramped up media buy campaigns from 2 to 15 monthly.

Media Buying App Distribution CPC CPM CPA Campaign Management