Stephen Eren
@stepheneren
I build pipeline and close B2B revenue through personalized outreach, discovery, and repeatable sales messaging.
What I'm looking for
At SparkPlug, I connect brands and budtenders as an Account Executive. Previously at Storyblocks, I managed the full customer lifecycle and closed nearly $100K in ARR during ramp while increasing key-feature activation by 30%+.
At Sprout Social, I self-sourced more than $520K in ARR, influenced 200%+ growth across eight accounts, and earned BDR of the Month among 88 peers. I also delivered 100+ platform walkthroughs and led AI-selling and product-messaging training as a Team Lead.
At Groove, I generated $400K+ ARR through cold calls, email, video, and social outreach to B2B C-suite executives. I create outbound engines, repeatable messaging frameworks, and AI-enabled tools like BANTgpt to improve discovery and sales conversations.
Before SaaS, I led teams, partnerships, content, and $1.7M in projects at the Appalachian Trail Conservancy. I bring the same practical energy from wilderness leadership, dog sledding, and a 2,189-mile Appalachian Trail thru-hike to building relationships and solving hard problems.
Experience
Work history, roles, and key accomplishments
Account Executive at SparkPlug, a full-time role based in Durham, North Carolina.
• Managed the full customer lifecycle from initial discovery to onboarding, education, and planned renewal discussions.
• Built strong customer relationships, ensuring alignment on goals and custom implementation needs.
• Conducted 50+ customer discovery and platform walkthrough calls to understand objectives and increase product adoption.
• Closed nearly $100k in ARR during ramp by identifying
• Generated more than $520,000+ ARR in through proactive, efficient and personalized outreach.
• Identified workflow gaps and aligned relevant features, contributing to 200%+ growth in 8 accounts and influencing expansion pipeline.
• Provided expertise in social listening, internal employee social amplification, influencer marketing, and social analytics.
• Edited internal interviews, quarterly re
• Generated $400,000+ ARR through cold calling, email, video, and social outreach to b2b C-Suite executives.
• Conducted introductory online presentations to learn about prospect needs and articulate Groove’s value proposition.
• Collaborated with marketing teams to optimize account-based marketing strategy and evaluated with an analytical approach.
• Educated customers on workflow automation and
Regional Manager - Carolina and Smokies
Dec 2020 - Apr 2022 (1 year 4 months)
• Developed and executed nine live-streamed webinars, expanding reach to thousands across 22 states and 5 countries.
• Established and managed partnerships with influencers, nonprofits, blogs, state, and federal government.
• Created content for blogs and social media that led to an increase in volunteer hours by 233%.
• Managed 14 projects totaling $1.7M, coordinating timelines, cross-functional
• Competed for and maximized a $327,000 budget overseeing two helicopter backcountry operations and 14 trail relocation/rehabilitation projects.
• Sole manager and coach for nine seasonal staff in four different positions.
• Acted as administrator, field instructor, and regional leader in data visualization.
• Led and organized Visitor Use Management projects and data management in the South.
• P
Lead Wilderness Ranger and Social Media Manager
Apr 2016 - Dec 2018 (2 years 8 months)
• Created content and managed social media content and interactive displays for the Linville Gorge permit cabin, resulting in hundreds of thousands of impressions on Facebook.
• Strategically developed and managed a diverse portfolio of partnerships, encompassing influencers, non-profit organizations, digital publications, and government agencies to increase backcountry permit compliance by 345%.
Co-founder of hammock Camping and apparel eCommerce retailer out of Durham, North Carolina.
• Approx. $40,000 eCommerce, $25,000 in-store, and $30,000.
• Head of marketing, sales, content creation, and fulfillment.
• Developed and executed a content strategy for the blog, resulting in increased website traffic and audience engagement.
• Collaborated with stakeholders to refine and optimize content, ensuring alignment with organizational mission, brand guidelines, SEO, and SEM strategies.
• Managed high-volume customer interactions on Instagram, Facebook, and Twitter, ensuring timely and professional response
• Accomplished growing subscribership from 33 houses to 175 houses.
• Managed a team of compost collectors and the evolving routes to collect tons of food scraps via bicycle.
• Designed and implemented social media and marketing plans. Presented on composting in 3 classrooms, putting decomposing creepy crawlies in children's hands.
Tilthy Rich Compost was purchased by Compost Now in 2016.
• Completed 2189 miles through-hike of the Appalachian Trail.
• Designed and Sewed my own backpack with my business partner.
• Sold thousands of dollars worth of gear to fellow hikers and set up brick-and-mortar relationships for Deep South Mountaineering.
• Wrote a handful of articles for Trek.Co https://thetrek.co/author/stephenerengmail-com/
• Constructed and maintained composting systems for residents, farms, and restaurants.
• Biked weekly residential routes, pulling a trailer with up to 400 pounds of food scraps.
• Hardgoods sales specialists regularly sold a diverse product line that was constantly growing and changing.
• Oversaw operations of multiple-day tours in the Green Mountains, mushing up to 12 dogs for up to 20 miles.
• Planned, created, and posted social media marketing options, including designing winter campaign graphics and channel plans.
• Assisted in the care of 47 Yukon Huskies. Performing a full range of tasks from feeding and grooming to vaccinations and training.
• Guided clients into the field for the day and overnight trips in a Maine Winter by dogsled. ●Designed and implemented social media and marketing plans.
• Converted their website to WordPress
• Prepared meals for up to 20 people inside as well as aside a frozen lak
• Oversaw and managed 6 other wilderness rangers in 4 forests in the Southeast.
• Organized and implemented a data collection and reporting system for easy dissemination of information for SAWS, the Forest Service, and stewardship non-profits.
• Helped design and teach a recreation site inventory system for a Trimble Juno
• Collected campsite inventories and Non-native and invasive species surv
I had never owned a dog before, but I needed a winter job, and it sounded fun. I worked under a 2-time Iditorod finisher and legend of the dog sledding community. I broke up dog fights, scratched a lot of ears, and spent hundreds of miles getting pulled by dogs.
• Conducted public contacts in the field regarding management activities, regulations, help, and education in the form of Leave No Trace Ethics.
• Developed and implemented a Forest-Wide Wilderness Recreation Site Monitoring Protocol using the National Minimum Protocol for Wilderness Recreation Site Monitoring and Limits of Acceptable Change information from the Cherokee National Forest’s Land an
• Worked in a backcountry wilderness setting for up to 10 days, usually for 10 to 15 miles a day at elevations between 7,700 feet and 11,000 feet.
• Performed trail maintenance with primitive tools (ax, crosscut saw, Pulaski, etc.).
• Crosscut trees up to 49 inches in diameter.
• Communicated with public checking permits and educating about wilderness and leave no trace.
• Conducted campsite i
Education
Degrees, certifications, and relevant coursework
Virginia Tech
Bachelor of Science (B.S.), Conservation and Recreation Management
NOLS
Outdoor Leadership-Mountaineering Course, Outdoor Education
Studied group dynamics around transparent communication, problem solving, and conflict resolution. Summited a few mountains with amazing teachers, storytellers, and snow ball tossers.
Western Carolina University
Master of Business Administration - MBA, Marketing
2020 - 2023
Western Carolina University
Master of Business Administration, Marketing
2020 - 2023
Pursued a Master of Business Administration with a focus on Marketing.
Duke University
Certificate, Non-Profit Management
2018 - 2020
Continuing education school that provides a diverse set of classes to balance passionate and compassionate professionals looking to serve their communities with nonprofit organizations.
Virginia Tech
Bachelor of Science, Conservation and Recreation Management
Earned a Bachelor of Science in Conservation and Recreation Management.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Portfolio
stepheneren.com/b2b-content-creationJob categories
Skills
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