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LAUREN Cady

@laurencady

I grow client accounts through strategic digital marketing, project leadership, and trust-based executive relationships.

United States
Message

What I'm looking for

I'm looking to help clients grow by integrating the power of technology and data in media, using account management, digital marketing, strategic alignment, and trust-based relationships.

At Carnegie, I oversee a $4M portfolio of 12 higher-education marketing accounts, sustaining a 96% annual advertising revenue renewal rate and 100% customer logo retention. I lead strategy calls, manage account risks, and translate client feedback into digital marketing recommendations.

I've also led strategic accounts at Dealer.com, facilitating website launches, QBRs, and $10M–$22M annual contract renewals and expansions. Earlier, I grew Slate's furniture sales 30% year over year and generated an $800K new design business pipeline.

Experience

Work history, roles, and key accomplishments

SR

Alpine Ski Instructor

Stowe Mountain Resort

Dec 2013 - Apr 2014 (4 months)

Modeled and taught technical aspects of alpine skiing as well as safety and etiquette. Provided assistance to guest relations and mentored junior ski instructors.

Education

Degrees, certifications, and relevant coursework

University of Delaware logoUD

University of Delaware

Bachelor of Arts, English

Bachelor of Arts in English from the University of Delaware.

PM

PMCentersUSA

Project Management Professional Boot Camp, Project Management

Project Management Professional Boot Camp certification from PMCentersUSA.

Tech stack

Software and tools used professionally

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