
LAUREN Cady
@laurencady
I grow client accounts through strategic digital marketing, project leadership, and trust-based executive relationships.
What I'm looking for
At Carnegie, I oversee a $4M portfolio of 12 higher-education marketing accounts, sustaining a 96% annual advertising revenue renewal rate and 100% customer logo retention. I lead strategy calls, manage account risks, and translate client feedback into digital marketing recommendations.
I've also led strategic accounts at Dealer.com, facilitating website launches, QBRs, and $10M–$22M annual contract renewals and expansions. Earlier, I grew Slate's furniture sales 30% year over year and generated an $800K new design business pipeline.
Experience
Work history, roles, and key accomplishments
Senior Account Manager, Customer Success
Carnegie
Feb 2022 - Present (4 years 8 months)
Supervised a $4M portfolio of 12 accounts, achieving a 96% annual advertising revenue renewal rate. Retained 100% of customer logos and expanded service offerings with key multi-year renewals.
Operations Director
Slate
Feb 2021 - Jan 2022 (11 months)
Managed all major design projects including milestones, timelines, budgets, and deliveries. Grew retail business by developing sales plans and increasing furniture sales by 30% year-over-year in Q4 2021.
Program Manager - Strategic Accounts
Dealer.com
Aug 2016 - Feb 2021 (4 years 6 months)
Guided cross-functional teams and managed internal cadence for goals and objectives. Created customer success plans and facilitated contract negotiations, renewing agreements in the $10-$22M range annually.
Digital Marketing Account Manager
Dealer.com
Jul 2014 - Aug 2016 (2 years 1 month)
Managed relationships for 30 clients and developed custom digital marketing campaigns and strategies. Achieved a 90% client retention rate from 2014-2016.
Alpine Ski Instructor
Stowe Mountain Resort
Dec 2013 - Apr 2014 (4 months)
Modeled and taught technical aspects of alpine skiing as well as safety and etiquette. Provided assistance to guest relations and mentored junior ski instructors.
Program Director
Fairfax Community Library
Aug 2007 - Jan 2011 (3 years 5 months)
Directed a catalog of adult and children's programs and events, managing annual budget and contracts. Generated revenues through grant proposals and fundraising activities.
Marketing Manager
NetGenesis Corporation
Mar 2000 - Apr 2001 (1 year 1 month)
Managed relationships with 20 strategic partners and delivered industry research and competitive analysis. Oversaw budget, design, and content for the NetGenesis site.
Account Manager, Business Development and Marketing
Novell, Incorporated
May 1998 - Mar 2000 (1 year 10 months)
Led strategic accounts, achieving revenue, visibility, and partnerships. Managed shop.novell.com and facilitated partner tech adoption.
Education
Degrees, certifications, and relevant coursework
University of Delaware
Bachelor of Arts, English
Bachelor of Arts in English from the University of Delaware.
PMCentersUSA
Project Management Professional Boot Camp, Project Management
Project Management Professional Boot Camp certification from PMCentersUSA.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Social media
Job categories
Skills
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