SOUTRIK NAG

Provided independent strategic marketing support for entrepreneurs intermittently, and explored building AI content generation systems and marketing automation for future career readiness.

Handled digital PR and SEO link-building work for multiple brands, managing strategy, outreach opportunities, competitor and link profile analysis, and content/SEO optimization.

Served as a marketing and branding consultant, overseeing brand services and launching/operating the company’s Shopify e-commerce site, including product catalog, branding, and paid/digital campaigns for UK and Europe.

Managed marketing for entertainment brand partnerships, including lead generation, outreach to C-level/VP decision makers, proposals and social media content, plus running Google AdWords and email/campaign collateral.

Built and maintained relationships with art institutions and artists by demonstrating a creative crowdsourcing platform, representing the company at events, and supporting social media outreach.

Led end-to-end event planning and operations, including vendor negotiation and management, manpower hiring and coordination, campaign conceptualization, and budgeting.

Coordinated and managed school and onstage event activities, including tie-ups, BTL projects, team coordination, activity planning/operations, and vendor management/negotiations.

Completed 12th (Higher Secondary) in the Commerce stream at M.G. Rungta Academy under the West Bengal Board of Higher Secondary.

Completed 10th (Secondary School) at Andrew's High School under the West Bengal Council of Secondary Education.

Completed a Diploma in Digital Marketing from Shaw Academy.

Completed coursework related to Applied Psychology and Consumer Behaviour via NPTEL.

Completed coursework in Consumer Neuroscience and Neuromarketing from Copenhagen Business School.