Open to opportunities

Radhika Sharma

@radhikasharma3

I’m a data-driven Marketing and Brand Strategist who builds performance-focused campaigns and brand stories that drive ROI.

India

Message

What I'm looking for

I’m looking for a brand-first, data-driven team where I can lead integrated digital campaigns, influencer strategy, and messaging—turning insights into measurable ROI through standout storytelling and continuous content optimization.

I’m a data-driven Marketing and Brand Strategist with 5+ years of experience in digital marketing, brand communication, creative strategy, and influencer campaign management. I develop and execute integrated marketing campaigns, brand positioning, and go-to-market strategies that improve brand visibility, audience engagement, and ROI, using insights from campaign performance tracking and marketing analytics.

Most recently, I led social media strategy and content development for a mindfulness and workplace wellbeing platform, creating 50+ high-engagement assets and writing conversion-focused copy for 5+ landing pages and webinar funnels. Previously at Qoruz, I designed data-driven influencer marketing strategies for 80–100+ brands across 20+ industries, managed 400+ marketing briefs, and helped contribute to ₹2.2 Cr+ in revenue. I thrive on translating consumer behavior research and trends into creative narratives and performance-driven execution—so every campaign is both on-brand and measurable.

Experience

Work history, roles, and key accomplishments

Current

Media Manager & Content Head

Current

Desibrat Club

Apr 2021 - Present (5 years 3 months)

Worked as Media Manager and Social Media/Content Head for Desibrat Club.

Current

PR Director & Social

Current

Rotarat Club of Bishop Cotton College

Jul 2019 - Present (7 years)

Served as PR Director & Social for Rotarat Club of Bishop Cotton College.

Creative Content & Social Strategy

Besupermind (QCT)

Nov 2025 - Apr 2026 (5 months)

Led social media strategy and content development for a mindfulness and workplace wellbeing platform, creating 50+ high-engagement assets. Wrote conversion-focused landing page and ad copy, supported paid campaigns (Meta, YouTube, LinkedIn), and contributed to brand positioning and lead generation for 4+ masterclass programs.

Social Media Strategy Content Development Ad Creative Email Marketing Meta Ads YouTube Ads LinkedIn Ads Positioning Lead Generation

Creative/Content Strategist

Qoruz

Sep 2023 - Jul 2025 (1 year 10 months)

Designed and executed data-driven influencer marketing strategies for 80–100+ brands across 20+ industries. Managed end-to-end creative ideation, developed 150+ strategic decks, handled 400+ marketing briefs, and contributed to ₹2.2 Cr+ in revenue through campaign performance optimization and engagement.

Influencer Marketing Influencer Management Data Driven Marketing Strategic Decks Stakeholder Management Campaign Optimization Consumer Insights

Content Curator

AD4You

Sep 2022 - Mar 2023 (6 months)

Produced and curated 120+ digital creatives and 35+ SEO blogs, improving organic reach by 15% through keyword optimization and trend analysis. Collaborated with creative and social teams to align campaign content with brand tone, visual identity, and digital strategy.

Content Curation SEO Optimization Trend Analysis Content Alignment Brand Tone Visual Identity

Content Writer

Zippy Info Tech

Jul 2020 - Dec 2021 (1 year 5 months)

Developed SEO-optimized web and app content for 250+ applications and 100+ online games, boosting user engagement by 12%. Worked with product and design teams to refine website copy for UX alignment and consistent brand voice.

SEO Content Writing Web Content Content Optimization User Engagement

Freelance Content Writer

RADTEL India Private Limited

Jul 2021 - Sep 2021 (2 months)

Created educational content for IT courses, ensuring clarity, tone uniformity, and SEO-friendly structure for 13+ website pages. Collaborated with content leads to improve readability, retention, and learner engagement through structured storytelling.

Educational Content Writing Retention

Assistant Consultant

Professional Property Consultancy

Jul 2020 - Nov 2020 (4 months)

Supported sales and advisory strategy for 27+ real estate clients, contributing to 2+ property transactions worth ₹93 Lakhs. Recognized as Top Employer of the Month (Sept 2020) for performance and client relationship management.

Sales Support Advisory Client Relationship Management Real Estate Transactions