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Kavish Kathuria

@kavishkathuria

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Strategic Content & Brand Marketing Specialist with 10+ years experience.

India

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What I'm looking for

I am looking for a role that fosters creativity, innovation, and growth opportunities within a dynamic team.

I am a Strategic Content & Brand Marketing Specialist with over 10 years of experience across multinational corporations, startups, and entrepreneurial ventures. My expertise lies in creating high-performing marketing copy, developing compelling brand narratives, and executing full-funnel digital campaigns. I leverage AI tools and strategic prompt engineering to scale content creation, enhance campaign performance, and drive growth.

Throughout my career, I have owned end-to-end product launches, directed ad shoots, and built the voice of brands and founders on LinkedIn. My strong blend of creative storytelling, hands-on execution, and team leadership has enabled me to lead communication strategies for numerous successful campaigns, including over 20 book launches at ZebraLearn. I am passionate about using innovative approaches to elevate brand visibility and engagement.

Experience

Work history, roles, and key accomplishments

Current

Digital Marketing Specialist

Current

ZebraLearn

Oct 2024 - Present (8 months)

Led communication strategy for over 20 book launches, handling brand messaging, go-to-market alignment, and content planning. Wrote high-converting copy for various digital assets and appeared as the on-camera face for ad shoots and voice-overs. Utilized AI tools like ChatGPT and Claude to scale copy production and ghostwrote content for founders' LinkedIn profiles.

Content Strategy Copywriting AI Tools Campaign Management Creative Direction

Founder & Digital Marketing Lead

SHEzoned E-Trading

Jan 2021 - Aug 2024 (3 years 7 months)

Built a D2C women's fashion brand, driving growth through Instagram marketing, paid ads, and influencer partnerships. Managed end-to-end operations including product copywriting, e-commerce store setup, logistics, and customer service.

D2C Instagram Ads Paid Advertising Brand Partnerships Product Copywriting Logistics Customer Service

Production Manager

Preet Fashions

Jan 2018 - Dec 2020 (2 years 11 months)

Oversaw apparel production, ensuring timely deliveries aligned with marketing campaigns. Recruited and trained team members to improve efficiency and meet company goals.

Production Management Team Leadership

Senior Marketing Manager

Elite Elevators (ThyssenKrupp)

Feb 2017 - Dec 2017 (10 months)

Handled client relationships and implemented tailored solutions to improve retention. Contributed to sales support materials and regional promotional strategies.

Client Relationship Management Customer Retention Sales Support Marketing Management B2B Marketing

Customer Retention Specialist

Vodafone (UK) Shared Services India

Jan 2015 - Dec 2016 (1 year 11 months)

Managed customer escalations and reduced churn through proactive resolution strategies. Promoted to mentor within 8 months for consistent performance and team support.

Customer Retention Customer Service Conflict Resolution Mentoring Performance Management

Business Development Manager

Scorpio Events Management Pvt Ltd

Sep 2013 - Dec 2014 (1 year 3 months)

Prospected and acquired new business clients for corporate events. Managed marketing and planning for large-scale event campaigns.

Business Development Corporate Events Event Marketing Campaign Management Sales Negotiation

Education

Degrees, certifications, and relevant coursework

PES University

MBA, Marketing

Completed a Master of Business Administration with a specialization in Marketing. Focused on strategic marketing, brand management, and market analysis, preparing for leadership roles in the industry.

KLE Society

BCA, Computer Applications

Earned a Bachelor of Computer Applications, focusing on fundamental concepts of computer science and software development. Developed practical skills in programming, database management, and application development.