J Reid
@jreid
Results-driven digital product and services leader with a focus on customer success.
What I'm looking for
I am a results-driven leader with a proven track record of driving profitable growth through the innovation of new products and services, particularly in stable or challenged industries. My experience spans digital marketing services, telecom, financial services, and logistics, where I leverage data-driven strategies and a customer-centric approach to deliver value with limited resources.
In my most recent role as Director of Digital Product Management, I defined and managed go-to-market strategies and product roadmaps, leading a team responsible for $425M in revenue. I successfully launched new B2B SaaS digital cloud services and enhanced customer experiences through AI technology, resulting in year-over-year 14% growth in revenue, 15% increase in online conversion, and improved operational efficiency. My commitment to customer success has been a cornerstone of my career, as I continuously seek innovative ways to meet market demands while ensuring my business categories generate material revenue and margin impacts to the P&L.
Experience
Work history, roles, and key accomplishments
Director of Digital Product Management
Office Depot, Inc
Dec 2017 - Apr 2024 (6 years 4 months)
Led the go-to-market strategies and product roadmaps for digital web-to-print services and SaaS marketing solutions. Managed a $425M revenue portfolio, integrating AI technology to enhance customer experiences and drive sales across multiple channels.
Product Manager - Digital Print Portfolio
FedEx Corporation
Aug 2010 - Aug 2016 (5 years 11 months)
Maximized growth for a $250M self-serve and $500M full-serve digital print portfolio. Launched innovative services and transformed marketing strategies, resulting in significant revenue increases and improved customer engagement.
Senior Strategic Pricing & Marketing Analyst
FedEx Corporation
Apr 2007 - Aug 2010 (3 years 4 months)
Developed pricing strategies to enhance business growth with domestic and multinational clients. Improved profitability through innovative pricing models and competitive analysis.
Senior Marketing Manager, Pricing & Business Development
AT&T Wireless
May 2004 - Apr 2007 (2 years 11 months)
Created competitive pricing plans for new services and bundled packages, generating significant revenue. Collaborated with cross-functional teams to optimize pricing strategies and enhance customer satisfaction.
Finance Manager, FP&A
AT&T Wireless
Sep 2001 - Apr 2004 (2 years 7 months)
Supported business cases for products and services, managing a budget of over $1B. Identified budgeting errors and improved financial forecasting processes.
Financial Analyst
GE Capital Retailer Financial Services
Jul 1999 - Sep 2001 (2 years 2 months)
Provided financial support for private label credit card processing programs, driving revenue through strategic marketing promotions and customer engagement.
Education
Degrees, certifications, and relevant coursework
University of Georgia
Master of Business Administration, Corporate Finance
Master of Business Administration in Corporate Finance.
North Carolina A&T State University
Bachelor of Science, Marketing
Bachelor of Science in Marketing.
Availability
Location
Authorized to work in
Salary expectations
Job categories
Skills
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