Theshin User

Oversee the product portfolio for a digital identity and content platform with daily traffic exceeding 25M requests. Launched a new product from 0 to 1, delivering personalized career paths and attracting 25K users within the first three months. Designed a modernization strategy for the enterprise digital experience platform, delivering new capabilities and overseeing $8M in revenue.

Directed product strategy and execution for a mobile-first CRM and B2B commerce solution targeting SMBs, leading to acquiring the first 50 customers. Retained 100% of key customers by establishing a remote engineering team and expediting the backlog. Realized a 20% increase in the win rate by implementing targeted enhancements.

Retained $11M+ in annual subscriptions and attracted 5M+ unique monthly visitors by crafting business cases and redefining the value proposition for worldcat.org. Implemented a comprehensive SEO strategy, resulting in a 10% increase in organic traffic. Directed the strategy and implementation of the first direct-to-consumer mobile app.

Elevated customer and employer digital experiences through tailored solutions for public and private sector clients. Secured $9M in annual benefits by designing a solution for universal student data access. Managed User Acceptance Testing and partnered with UX/UI teams to create digital workplace solutions.

Promoted from individual contributor to team lead, overseeing teams and executing business strategies. Drove project success by managing budgets and ensuring high-quality deliverables. Crafted compelling proposals for RFPs and conference abstracts to enhance industry engagement.