Benjamin Cassiday

Work closely with leadership to translate priorities into plans and execution across operations, product, business development, and go-to-market. Build operating systems that keep priorities, decisions, and follow-through visible; lead Longevity.io product and business development.

Set product priorities and translate them into requirements, prototypes, and delivery plans across engineering, design, editorial, and commercial teams. Build AI-assisted research and discovery tools, including a RAG search platform; support business development and investor visits with briefing materials and decks.

Led a product line generating $9M in revenue over five years; owned product strategy and commercialization and managed supply chains across contract manufacturers and 3PL partners.

Helped bootstrap and scale a B2B company through exit; directed manufacturing, fulfillment, customer service, sales, and events. Held operating roles hands-on before defining positions, building processes, and hiring; hired and onboarded a Fortune 100 COO as my successor. Prepared executive meeting materials and agendas; coordinated counsel, manufacturers, distributors, and regulators; built a 10-

Managed 2,000+ patient applications and concierge conversations per month and a network of 50 patient acquisition websites. Developed patient intake and service workflows; implemented SaaS tools for secure handling of sensitive medical information and privacy-sensitive communication. Recruited, hired, and trained an eight-person operations team in the Philippines.

Bachelor of Science in Computer Science from Baker College.

Securities Industry Essentials (SIE) certification.