UpworkUP

Product Designer, SEO/SEM Acquisition

Upwork is the leading online talent solution. We empower businesses with more flexible access to quality talent.

Upwork

Employee count: 201-500

AG, AR + 38 more
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Upwork ($UPWK) is the world’s work marketplace. We serve everyone from one-person startups to large, Fortune 100 enterprises with a powerful, trust-driven platform that enables companies and talent to work together in new ways that unlock their potential.

Last year, more than $3.8 billion of work was done through Upwork by skilled professionals who are gaining more control by finding work they are passionate about and innovating their careers.This is an engagement through Upwork’s Hybrid Workforce Solutions (HWS) Team.

Our Hybrid Workforce Solutions Team is a global group of professionals that support Upwork’s business. Our HWS team members are located all over the world.

Work/Project Scope:

  • Craft elegant, flexible, and user-friendly designs tailored for various device types, emphasizing SEO and SEM best practices and designing for conversion.

  • Lead projects through the entire design process, from research and ideation to strategy, information architecture, interaction design, testing, and launch.

  • Collaborate closely with SEO specialists, user researchers, product managers, data scientists, machine learning experts, developers, content writers, and fellow designers to tackle design challenges and generate innovative ideas.

  • Be curious. Learn about our two-sided marketplace, build empathy for our users' needs, advocate for them, and deliver impactful experiences that connect solving their problems to business strategy.

  • Emphasize quality and attention to detail in all aspects of product design, ensuring the creation of engaging and trustworthy user experiences.

  • Effectively communicate design concepts and ideas to cross-functional teams, from initial strategy to final design assets.

  • Work collaboratively with developers to ensure seamless implementation of designs, providing high-fidelity UI and UX specifications.

  • Contribute to the growth and enhancement of our design team through constructive critiques and knowledge sharing.

Must-Have Requirements:

  • ~3 years of experience in product design or UX, with a proven track record of leading end-to-end UX design and development for multiple successful applications.

  • Previous experience designing landing pages and customer acquisition experiences, with a strong understanding of SEO and SEM design best practices.

  • Experience in quickly iterating on A/B tests for winning designs at the top of the funnel.

  • Ability to showcase case studies that demonstrate meticulous attention to detail and impressive design solutions that address user needs while driving business outcomes.

  • Proficiency in leveraging data and quantitative research methodologies to inform decision-making throughout the product design lifecycle.

  • Demonstrated work ethic and commitment to delivering high-quality designs that resonate with users.

  • Growth mindset with a willingness to tackle new challenges and continuously improve both personally and professionally.

  • Strong problem-solving skills and a deep understanding of the challenges associated with designing cross-platform web and mobile experiences.

  • Excellent team player with the ability to thrive in a collaborative environment and contribute to a positive team culture.

  • A keen eye for design details, consistently delivering pixel-perfect work that sets the standard for excellence.

Upwork is proudly committed to fostering a diverse and inclusive workforce. We never discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical condition), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

To learn more about how Upwork processes and protects your personal information as part of the application process, please review our Global Job Applicant Privacy Notice

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About the job

Apply before

Jul 21, 2024

Posted on

May 22, 2024

Job type

Full Time

Experience level

Mid-level

About Upwork

Learn more about Upwork and their company culture.

View company profile
Upwork is the leading online talent solution. We empower businesses with more flexible access to quality talent. Through Upwork’s matching technology and services, companies have access to a global pool of proven professionals so they can scale their teams dynamically to meet business needs. Upwork also provides skilled professionals with access to more opportunities.

Upwork’s mission is to create economic opportunities so people have better lives. The community of independent professionals working via Upwork spans many categories including software development, creative & design, finance & accounting, consulting, operations, and customer support—over 8,000 skills are represented. Skills freelancers offer include:

  • Web Development
  • Mobile Development
  • Design & Creative
  • Writing
  • Virtual Assistants
  • Customer Service
  • Sales & Marketing
  • Accounting & Consulting

More than thirty percent of the Fortune 500 use Upwork. Clients include Airbnb, Automattic, GE, and Microsoft.

Employee benefits

Learn about the employee benefits and perks provided at Upwork.

View benefits

Pet insurance

Nationwide Pet Insurance now provides coverage to all pets within your life!

Disability insurance

Upwork offers both short term disability (STD) and long term disability(LTD) insurance.

Unlimited time off

Take as much time off as you want as long as it doesn't interfere with your ability to do your work.

Fertility benefits

Upwork will reimburse up to $3,000 for eligible fertility or adoption related expenses per plan year.

View Upwork's employee benefits
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Upwork

Company size

201-500

Founded in

2015

Chief executive officer

Hayden Brown

Employees live in

View company profileVisit upwork.com

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