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Shanice SamuelsSS
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Shanice Samuels

@shanicesamuels

I build high-performing email and lead campaigns with automation expertise.

Jamaica
Message

What I'm looking for

I’m looking for a role where I can drive measurable growth through digital marketing, email automation, and CRM-backed lead generation—partnering with teams that value clear communication, creative execution, and continuous optimization.

I’m a Marketing Specialist and Executive Virtual Assistant who streamlines growth with digital marketing strategy, lead generation, and cold outreach—backed by strong communication and strategic planning. In my recent role, I wrote and scheduled social content, blogs, and email newsletters, built branded email templates, and monitored analytics to improve traffic, clicks, and opens.

From high-volume cold calling and B2B email outreach to CRM cleanup, appointment setting, and content creation, I focus on tailored solutions that meet diverse client needs. I also bring customer service depth from loan processing, driving school support, and front desk operations, ensuring every interaction is professional, accurate, and customer-first—while fostering collaborative, innovation-driven work.

Experience

Work history, roles, and key accomplishments

PA

Marketing Specialist

2point Digital Agency

May 2025 - Feb 2026 (9 months)

Wrote and scheduled social content, blogs, and email newsletters, supporting branded creative launches across channels. Led marketing email campaigns and monitored performance analytics while coordinating branded outreach and assisting with YouTube and social uploads.

ES

Customer Service Agent

Etech Global Services

Jan 2022 - Jul 2022 (6 months)

Served as a customer service agent for a national driving school account, handling inbound calls and live chats. Provided course and scheduling details, booked and rescheduled driving lessons, and troubleshot account issues.

BS

Front Desk Agent

Beaches Negril Resort & Spa

Oct 2017 - Dec 2020 (3 years 2 months)

Managed front desk operations by answering calls, routing inquiries, and coordinating check-in/check-out to ensure smooth guest experiences. Handled cash and payments, maintained accurate records, supported admin tasks, and resolved complaints while collecting guest feedback to improve service quality.

AS

Entertainment Coordinator

Azul Sensatori

Aug 2015 - Jan 2017 (1 year 5 months)

Planned and hosted shows, social mixers, and daily activities tailored to an international guest demographic. Organized age-appropriate sporting events and Kids’ Club activities, including supervising children and creating high-energy guest experiences.

Education

Degrees, certifications, and relevant coursework

CC

Cambridge International College

Diploma in Early Childhood Care & Education, Early Childhood Care & Education

Pursuing a Diploma in Early Childhood Care & Education (pending). Training is expected to cover early childhood education practices and related professional competencies.

CC

Cambridge International College

Diploma in Strategy, Quality & Contemporary Business Concerns, Business Administration

Pursuing a Diploma in Strategy, Quality & Contemporary Business Concerns (pending). The program focuses on business strategy and quality-related concepts relevant to contemporary organizations.

MC

Montego Bay Community College

Supervisory Management Diploma (Human Resources & Customer Service), Human Resources

Completed a Supervisory Management diploma focused on Human Resources and Customer Service. Covered customer service and supervisory management topics to support frontline and administrative roles.

PS

Petersfield High School

Executive Assistant & Virtual Assistant Certificate/Training, Office Administration

Completed coursework and certificates related to executive assistant and virtual assistant skills. Studies included Microsoft Office/Access, office administration, and principles of business and English/mathematics.

CC

Cambridge International College

Level 3 Certificate in English, English

Earned a Level 3 Certificate in English. Focused on English A and English B coursework as part of the program.

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