Sean Cavanagh

Overseeing a cross-border e-commerce initiative, connecting retailers in the Gulf region with global suppliers. Coordinated between Middle Eastern stakeholders and international development teams to align product requirements, cultural expectations, and launch timelines.

Designed comprehensive sales processes, pricing models, and CRM workflows from scratch, leading to the platform's first deal within 30 days. Successfully closed deals with 9 of 16 South Carolina Solicitors’ Offices and won competitive trials with major law enforcement agencies. Built a robust customer success engine, cutting time-to-value and creating repeatable renewal and upsell processes.

Launched a consulting firm providing strategic sales and business development guidance to tech startups in SaaS, legal-tech, and e-commerce/data. Advised early-stage companies on go-to-market strategy, sales process optimization, and international market entry initiatives. Engaged as a fractional sales leader, closing business and delivering scalable processes with cross-cultural coordination.

As the first sales hire post-VC funding, installed the company’s entire Go-to-Market engine, including CRM architecture, pipeline stages, and compensation plans, enabling a successful IPO. Personally closed over $2M in new ARR, including an $800K multi-year deal, and launched usage-based pricing tiers, boosting average deal size by 40%. Partnered with Product to add API metering and self-serve onb

Joined as the first sales hire post-VC funding, establishing HubSpot CRM, outbound tech stack, SDR playbooks, and reporting cadences within 60 days. Launched and led a 6-person SDR team, driving pipeline from 5 to 25+ new meetings/month, and subsequently led the entire sales organization. Recruited and coached five senior Account Executives, helping the team achieve over 100% of the team quota ($2

Onboarded marquee clients like G6 Hospitality and Coca-Cola within four months, earning the 'Newcomer’s Award' for highest first-year sales performance. Built and led new SDR and inside sales teams, hiring and coaching 8 reps and creating all outreach content and playbooks. Achieved over 400% growth in qualified pipeline, with the inside sales team contributing $2.4M in new closed deals, playing a

Led sales for a retail marketplace/events SaaS solution, managing a team and personal quota. Achieved $955K against a $1.5M annual quota in the first year, outperforming many longer-tenured peers. Represented the company at over 12 industry trade shows, delivering numerous sales presentations to drive new business and retain key accounts.

Achieved 100%+ quota attainment for two consecutive years selling SaaS recruitment solutions to mid-market clients. Recognized as the highest-performing new AE in 2014 and consistently ranked in the top 5% of the sales team. Closed the team’s largest deal in 2015 and developed a formal onboarding program for new sales hires, accelerating ramp-up time for over 10 representatives.

Completed a Bachelor of Arts degree with a focus on Psychology. Gained foundational knowledge in psychological principles and research methods.