Marv Moreno
@growthchamp
Multilingual Sales Leader | SaaS & Tech Expertise | Global Market Expansion
What I'm looking for
Innovative and results-driven executive with over 24 years of global sales leadership across diverse industries and 80+ global markets. Proven success in scaling revenue, driving market entry, and coaching high-performing teams in SaaS, AECO, FinTech, AI, commercial and industrial sectors. Recognized for expertise in aligning go-to-market strategies, channel development, and growth optimization. Unshakable dedication to ethics, integrity, and personal values, consistently guiding every decision and action with a principled, values-first approach. Fluent in Spanish & Portuguese with a deep understanding of multicultural dynamics.
I thrive on building trust-driven client partnerships to address pain points while surpassing revenue goals. My leadership has driven high-performing sales teams across North America, Asia-Pacific, Latin America, EMEA, and China.
Key career highlights include:
- Empowering global remote sales teams to excel.
- Mastering and coaching on Challenger and SPIN sales methodologies to multiple C&I organizations.
- Crafting and refining GTM strategies and sales playbooks.
- Securing major strategic deals globally and across industrial, healthcare, energy, and government sectors.
- Leading global channel partner recruitment and management.
- Multiple President's Club and top business unit awards for exceptional results.
Core Strengths:
- Visionary Strategic Sales Leadership driving sustainable growth
- Expert in SaaS & cloud based solutions with deep industry insight
- Proven Sales coaching and mentoring for high-impact results
- Skilled in Global Market Expansion and scaling operations
- Focused on Revenue Optimization and exceeding targets
- Builder of High-Performing Teams through leadership excellence
- Experienced in Channel Partner Development and management
- Strong P&L Management with a results-driven approach
- Adept in M&A and startup advisory, fostering innovation and growth
Experience
Work history, roles, and key accomplishments
Fractional Sales Leader
Various Companies
Jan 2019 - Present (6 years 5 months)
Dynamic sales leader with a proven track record in driving growth and market expansion across multiple industries. Successfully led teams to achieve significant revenue increases and developed strategic sales playbooks for various companies, including Aeroseal and Bluebeam. Fluent in Spanish and Portuguese, leveraging multicultural insights to enhance business strategies.
Global Sales & Business Development Leader
Johnson Controls
May 2019 - Jan 2020 (8 months)
Rejoined Johnson Controls to lead Open Blue SaaS automation sales for top global customers. Achieved $9M in new SaaS revenue and negotiated significant service agreements, contributing to a $50M lifetime revenue value.
Global Sales Leader & Sales Excellence Champion
Hansen Technologies/Roper Technologies
Jan 2017 - May 2019 (2 years 4 months)
Increased bookings significantly through a global segmentation strategy and led initiatives in SaaS energy optimization, generating substantial new bookings.
Global Growth & Sales Leader
Pentair
Jan 2013 - Jan 2017 (4 years)
Led a $60M global growth initiative in SaaS and sensor solutions, consistently surpassing sales targets and earning recognition for outstanding performance.
Interim Commercial District Manager
Lennox Industries
Jan 2013 - Apr 2013 (3 months)
Restructured the sales team to achieve significant sales growth and plan attainment, demonstrating strong leadership and strategic planning capabilities.
Business Development Director
Johnson Controls
Jan 2009 - Jul 2012 (3 years 6 months)
Led significant new SaaS bookings and business development efforts across various regions, achieving recognition for outstanding performance over multiple years.
Director of Client Services and Global Growth
Global Novations (Now Korn Ferry)
Jan 2005 - Apr 2009 (4 years 3 months)
Drove client acquisition and market expansion across multiple regions, achieving significant new bookings and building a robust pipeline through strategic initiatives.
Global Strategic Accounts Sales Leader
American Express
Jan 2001 - Sep 2005 (4 years 8 months)
Led a team to significantly increase charge card revenue and surpassed multiple targets, demonstrating exceptional leadership and strategic account management.
Education
Degrees, certifications, and relevant coursework
Southern Methodist University
Graduate Finance Certification, Finance
Completed a Graduate Finance Certification, enhancing financial acumen and strategic decision-making skills.
University of Arkansas
Master of Business Administration, Business Administration
Earned an MBA, recognized with the Julie V. Bova Graduate Award for outstanding academic performance.
John Brown University
Bachelor of Engineering, Engineering
Obtained a BEng in Electrical & Mechanical Engineering, awarded the Walton Presidential Scholar for academic excellence.
Wharton School of Business, University of Pennsylvania
Certification, Business
Completed a program on Innovation for Growth, focusing on strategies for creating value in business.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Website
linkedin.com/in/growthchampSocial media
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