Sara Velasquez

Achieved an 85%+ warm lead conversion rate on 30–35 daily assigned patient leads in a high-volume, KPI-driven medical sales environment. Managed a 900–1,050 touchpoints monthly pipeline, reduced No Data rates (revenue-protection metric), and exceeded daily and weekly sales targets through objection handling and structured follow-ups.

Designed and executed internal communication strategies for one of Colombia’s largest retail groups, managing content distribution across corporate media channels. Produced brand-aligned graphic and audiovisual content, maintained editorial calendars, and coordinated with marketing and HR to improve internal platform engagement.

Delivered bilingual English/Spanish client support for a U.S.-based portfolio via phone, email, and video conference, handling high-volume inbound interactions. Resolved escalated complaints and claims using a structured, solution-first approach to support satisfaction and retention, while bridging U.S. clients with Colombian operations teams.

Drove direct-to-consumer sales through social media channels and point-of-sale, consistently exceeding monthly revenue targets through proactive customer engagement. Managed the full customer journey from lead qualification and product presentation to post-sale follow-up and issue resolution while building social selling strategies that expanded digital reach and acquisition.

Managed check-in and ticketing operations for American Airlines at Jose Maria Cordova International Airport, serving hundreds of international travelers daily. Provided premium bilingual English/Spanish customer service with aviation safety and security compliance, coordinating with ground operations to keep passenger flow on track and resolve real-time complications.

Earned a Bachelor's degree in Social Communication and Journalism from Universidad Pontificia Bolivariana in Medellín, Colombia.

Completed training in Social Media Marketing and Online Reputation Management through Politecnico de Suramerica.

Completed coursework in Strategic Communication in Organizations through Politecnico Superior de Colombia.

Completed training in Community Management through Politecnico Superior de Colombia.

Completed Management and Leadership Skills for Communicators through Pontificia Bolivariana University.

Completed training in Voice-Over and Audio Production for Media via a certified professional course.

Completed Microsoft Office Suite training covering Word, Excel, Access, and PowerPoint through Politecnico de Suramerica.