Monica Camarena
@monicacamarena1
I grow digital audiences through SEO, analytics, data storytelling, and performance-driven multi-channel content.
United StatesWhat I'm looking for
I've managed end-to-end digital marketing strategies for 10+ freelance clients since 2005, turning business goals into data-driven plans. For a media client, I led a social campaign that increased followers and engagement 200%, from 10k to 30k, in one month.
I analyze Facebook, Instagram, Pinterest, YouTube, and website metrics to improve content delivery, audience retention, and campaign performance. My work has produced a 15% average increase in follower growth and audience retention across client accounts, while my SEO and web analytics work for Arizona Silverbelt doubled website hits in one month.
I also create and optimize blogs, articles, PR materials, and short-form video using reader behavior, CTR, impressions, and conversion data. My background in teaching, reporting, client management, and retail leadership helps me connect clear communication with practical performance insights.
Experience
Work history, roles, and key accomplishments
Digital Marketing & Analytics Consultant
Freelance / Independent Practice
Jan 2005 - Present (21 years 7 months)
Managed end-to-end digital marketing strategies for 10+ clients, scaling a media client's audience by 200% in one month. Analyzed cross-platform metrics to optimize content delivery and drive consistent growth.
Customer Service Lead
TGS Management
Jan 2016 - Dec 2019 (3 years 11 months)
Led a retail team in daily operations, product promotions, and visual merchandising to meet sales goals. Analyzed industry trends to align inventory with customer expectations.
Adjunct Instructor – English & Reading
Gila Community College
Jan 2011 - Dec 2014 (3 years 11 months)
Delivered metrics-based curriculum for undergraduate writing and communications courses. Provided structured analytical feedback on student essays and technical communication.
Reporter & Website Specialist
Arizona Silverbelt
Jan 2007 - Dec 2008 (1 year 11 months)
Optimized website content using SEO strategies, yielding a 100% increase in hits within one month. Managed digital content and drafted weekly news articles under deadline.
Education
Degrees, certifications, and relevant coursework
University of Phoenix
Bachelor of Science, Communications
Bachelor of Science in Communications from the University of Phoenix.
Apollo College
Associate of Arts, Respiratory Therapy
Associate of Arts in Respiratory Therapy from Apollo College.
Tech stack
Software and tools used professionally
Availability
Location
United StatesAuthorized to work in
Job categories
Skills
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