Open to opportunities

Olivia Lujano

@olivialujano

Data-driven marketing professional blending consumer insights with campaign support to grow brands and improve experiences.

United States

Message

What I'm looking for

I’m looking for a growth-focused marketing role where I can apply consumer behavior research, campaign analytics, and customer-engagement thinking to build audiences, improve experiences, and drive measurable results.

I’m a growth-focused marketing professional with a Business Administration degree in Marketing, and experience across customer engagement, consumer behavior analysis, and campaign support. I’m energized by turning customer trends into data-driven decisions that improve user experiences and strengthen brand growth initiatives.

In my roles supporting promotions and customer experiences, I’ve analyzed customer purchasing trends and preferences to optimize guest outcomes and assist with retention. I also work on meaningful audience engagement by creating and refining outreach and messaging that connects with real families and communities.

Most importantly, I bring a practical, analytical mindset to marketing—supported by skills in marketing analytics, A/B testing, market research, and data analysis. From producing leadership reports as a Business Consultant to managing social media initiatives, my focus is always the same: deliver measurable impact through thoughtful, customer-centered marketing.

Experience

Work history, roles, and key accomplishments

Current

Event Staff & Bartender

Current

Meadowlark Golf Club

Apr 2025 - Present (1 year 2 months)

Supported event promotion and customer engagement initiatives. Analyzed customer purchasing trends to optimize guest experiences.

Customer Engagement Event Promotion Customer Service Trend Analysis Data Analysis Customer Experience

Current

Customer Experience Lead

Current

Observatory OC

Jun 2021 - Present (5 years)

Supported venue promotions and event-driven marketing efforts while serving as a customer experience lead. Analyzed customer preferences and assisted retention efforts through training and on-the-floor support.

Customer Experience Leadership Event Marketing Customer Service Staff Training Retention Data Analysis

Social Media Marketing Specialist

Compassionate Care Connection

Jan 2021 - Jan 2023 (2 years)

Managed social media content initiatives to increase community engagement. Created outreach and marketing messaging for autism support services and strengthened communication with families.

Social Media Marketing Content Creation Community Engagement Outreach Messaging Relationship Building Messaging Strategy

Business Consultant

CCG Group

Jan 2019 - Jan 2022 (3 years)

Produced reports and strategic insights for leadership related to workforce initiatives. Supported analysis and documentation to inform decision-making.

Business Consulting Strategic Reporting Data Analysis Decision Support Stakeholder Management

Education

Degrees, certifications, and relevant coursework

California State University, Dominguez Hills

Bachelor of Science in Business Administration, Marketing

Grade: 3.9 major GPA (Honors List)

Earned a Bachelor of Science in Business Administration with a Marketing concentration. Reported a major GPA of 3.9 and was listed on the Honors List.