Liljana Paunova
@liljanapaunova
Dynamic Director of Commercial Strategy with a focus on client engagement.
SwitzerlandWhat I'm looking for
As a Director of Commercial Strategy & Client Engagement at IPMO Advisory AG, I have successfully spearheaded revenue growth and client retention by leading a high-performing international sales function. My experience includes building and nurturing senior-level client relationships, engaging with PMO Directors and VP-level stakeholders across various sectors. I have closed high-value training and consulting deals with leading organizations, including NEOM, Saudi Aramco, and DP World, and have designed structured sales strategies that resulted in a 50% increase in annual revenue.
My role also involves managing the full sales lifecycle, from qualification to contracting, ensuring alignment with strategic KPIs and measurable ROI. I led the launch of the PMO Ambassadors Program, coordinating with senior professionals globally to expand our footprint. Additionally, I have driven in-house training initiatives by collaborating with L&D departments to deliver tailored programs that build long-term capabilities.
Experience
Work history, roles, and key accomplishments
Director of Commercial Strategy & Client Engagement
IPMO Advisory AG
Jan 2018 - Present (7 years 5 months)
Spearheaded revenue growth and client retention by leading and scaling a high-performing international sales function focused on PMO consulting and training services. Successfully closed high-value training and consulting deals with giga-projects and leading organizations, including NEOM, SDAIA, RCRC, Red Sea Global, Saudi Aramco, and DP World. Designed and implemented structured sales strategies
Operations Manager – Property and Host Relations
Airbnb
Jan 2017 - Jan 2018 (1 year)
Experienced in property management, host relations, and operations. Skilled in optimizing listings, improving guest experiences, and increasing revenue. Strong ability to streamline processes, manage multiple properties, and build lasting host partnerships.
Education Project Manager
AIESEC
Jan 2015 - Jan 2015 (0 months)
Oversaw the planning and execution of education-focused international exchange projects. Coordinated with partners, managed project logistics, and ensured participants had impactful learning experiences. Emphasized fostering global learning, leadership development, and cultural exchange.
Project Team Leader
AIESEC
Jan 2016 - Jan 2017 (1 year)
Led a team in managing international exchange projects, facilitating cross-cultural experiences for young people. Coordinated project activities, supported participants, and ensured smooth communication with international partners. Focused on delivering impactful experiences while promoting AIESEC’s values of leadership and global understanding.
Professional Development Advisor
Causal Capital
Jan 2018 - Present (7 years 5 months)
Assisted in the design, implementation, and evaluation of professional and career development programs, including training, individual assessment, and mentoring. Focused on selling training courses for Project Managers and PMO, primarily in the GCC region. Collaborated on in-house training initiatives with L&D departments to deliver tailored programs.
Insurance Sales Agent Intern
Albsig Insurance
Jan 2014 - Jan 2015 (1 year)
Assisted in identifying client needs and offering insurance products while learning about policy processes and industry regulations. Managed customer inquiries and supported the sales team in meeting targets. Gained foundational knowledge in insurance sales and customer service.
Education
Degrees, certifications, and relevant coursework
Goce Delcev University
Bachelor of Business Informatics, Business Informatics
Studied business informatics at Goce Delcev University. Gained knowledge in various aspects of business and information technology.
Tech stack
Software and tools used professionally
Availability
Location
SwitzerlandAuthorized to work in
Spain
North MacedoniaInterested in hiring Liljana?
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