João Pedro Martins
@jpmrtns
B2B sales and business development professional specializing in SaaS/fintech pipeline building and consultative growth.
What I'm looking for
I’m a B2B sales and business development professional who builds pipelines, qualifies high-intent leads, and closes deals across SaaS, fintech, and financial services. I thrive where consultative selling meets relationship-driven growth—opening doors as an SDR and owning the full cycle as an AE-level operator.
Over the past 8+ years, I’ve operated in fast-moving, metrics-driven environments. At PicPay (Conecta Trade), I acquired 180+ merchant clients in 4 months; at IBGE, I led a 140-person field team across 5 cities, managing pipelines, training, and stakeholder relationships at scale.
Today, I’m leading commercial strategy and business development at Connexo Engenharia as a full-cycle Commercial Manager—prospecting, running discovery, building proposals, negotiating, and closing with corporate and franchise clients. I focus on tailored go-to-market strategies, pricing models, and cross-functional execution so delivery commitments made during the sales process hold true.
Experience
Work history, roles, and key accomplishments
Commercial Manager
Connexo Engenharia
Feb 2024 - Present (2 years 3 months)
Owned end-to-end sales cycle (prospecting, discovery, proposal, negotiation, close) and built a B2B client portfolio from scratch for major franchise expansion programs. Developed go-to-market strategies and coordinated engineering, procurement, and operations to meet delivery commitments.
Sales Development Representative
Saipos
May 2023 - Dec 2023 (7 months)
Qualified inbound and outbound leads through discovery calls, matching restaurant owner pain points to product value before AE handoff. Managed high-activity cadences, CRM hygiene, and follow-ups to support qualified opportunities.
Census Area Coordinator
IBGE
Mar 2021 - Mar 2023 (2 years)
Led 140+ field agents and supervisors across 5 municipalities, driving performance, training, and daily operations. Designed onboarding programs to reduce ramp-up time and managed stakeholder relationships across public and private entities.
Commercial Consultant
Conecta Trade
May 2020 - Aug 2020 (3 months)
Acquired 180+ merchant clients in 4 months across 3 cities via in-person, consultative sales. Prospected, pitched, and closed SMB and mid-market merchants, consistently overachieving volume targets.
Sales Executive
Banco Safra
Jun 2019 - Jun 2020 (1 year)
Sold SafraPay payment terminal solutions and financial products to SMB, mid-market, and enterprise clients. Maintained long-term, relationship-based accounts to reduce churn using consultative selling matched to payment volume needs.
Education
Degrees, certifications, and relevant coursework
Fundação Getulio Vargas (FGV)
Master of Business Administration (MBA), Commercial Management
2025 -
In-progress MBA in Commercial Management at Fundação Getulio Vargas (FGV), focused on commercial strategy, sales leadership, negotiation, and revenue operations.
UNINTER International University
Bachelor's Degree, Foreign Trade
2020 - 2023
Bachelor’s degree in Foreign Trade at UNINTER International University, covering international trade, global commerce, logistics, and cross-border business operations.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Social media
Job categories
Skills
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