Seeking a remote role in digital marketing, CRM, marketing operations, or project coordination where I can take ownership, solve problems, and drive results. I’m a self-directed, tech-savvy professional with 6+ years of experience working across international teams and managing campaigns, systems, content, and projects independently.
Looking for a job
Irene Migwi
@irenemigwi
Digital Marketing Specialist | $10,000+ Ad Revenue Generated | 6,000+ Contact Database Managed | Remote, Worldwide
KenyaWhat I'm looking for
I generated USD 7,700+ in tracked ad revenue from 12 Google Ads campaigns, USD 2500 from email campaigns, took a business from zero website to a 30% increase in inquiries, and manage CRM databases of 6,000+ contacts, while solo, remote, and without a marketing team behind me.
I'm a CRM and digital marketing specialist who gets dropped into a business with messy or nonexistent systems and leaves it with a working CRM, a live website, and campaigns that produce measurable sales. I've done this for an insurance company that had no online presence, an e-commerce store with a 6,000+ contact list nobody was using, and an immigration firm running five platforms across six countries.
What I bring to a team:
→ Built a client's first website and Google Business Profile from scratch, lifting local search visibility 50% and inquiries 30%
→ Managed a 6,000+ contact CRM database and 200+ email campaigns generating USD 2,500+ in sales
→ Ran Google Ads campaigns generating USD 7,700+ in tracked revenue
→ Grew an app's organic downloads and social reach to 114,000+ views in under three weeks, with zero ad spend
→ Trained and managed a team of 10 while lifting operational productivity 50%
→ Delivered 100% on-time project delivery across remote teams for 6+ years
I work in HubSpot, Zoho, Google Ads, GA4, WordPress, and Asana/ClickUp/Notion, though the tools change from job to job. What doesn't change is that I ship measurable results and I'm comfortable being the only person owning a channel end to end.
Open to remote CRM, digital marketing, and marketing operations roles worldwide, async-friendly.
Experience
Work history, roles, and key accomplishments
SH
Current
Digital Marketing Specialist
Spearz Digital Marketing Hub
Feb 2026 - Present (8 months)
Built Spearz's website from scratch and delivered MIMA Insurance's first website, contributing to a 30% increase in inquiries. Grew LifeFast to 200+ app downloads and 114,000+ organic Reddit views within 20 days.
IS
Digital Marketing & CRM Specialist
iTey Store
Dec 2024 - Jan 2026 (1 year 1 month)
Managed a 6,000+ contact CRM database and built 200+ email campaigns generating USD 2,500+ in sales. Ran 12 Google Ads campaigns generating USD 7,700+ in sales and improved email deliverability by 40%.
SI
Digital Marketing Strategist
SwiftPass Immigration
Jan 2023 - Nov 2024 (1 year 10 months)
Improved search visibility 50% across 10+ webpages through technical SEO audits and managed 5 responsive digital platforms. Designed segmented marketing automation sequences and built weekly analytics dashboards.
PW
Digital Marketing Strategist
Premium Article Writers
Jan 2021 - Dec 2022 (1 year 11 months)
Directed end-to-end digital operations for 20+ global accounts and trained a distributed team of 10, lifting productivity 50%. Configured automated campaign funnels with a 30% open rate and 8%+ click-through rate.
PW
Web Content Writer & Editor
Premium Article Writers
Nov 2019 - Dec 2020 (1 year 1 month)
Researched and wrote 500+ articles across technology, finance, and health with a 98% first-draft approval rate. Delivered 100% of multi-niche writing assignments on or ahead of deadline.
Education
Degrees, certifications, and relevant coursework
DU
Duolingo
French (Elementary Proficiency), French Language
Currently learning French at elementary proficiency level on Duolingo.
DU
Duolingo
Spanish (Elementary Proficiency), Spanish Language
Currently learning Spanish at elementary proficiency level on Duolingo.
MI
Microsoft & ITCILO
Foundations Programme on Digital Skills, Digital Skills
Foundations Programme on Digital Skills certification from Microsoft and ITCILO, completed in 2026.
MI
Microsoft & International Training Centre of the ILO
Cybersecurity Foundations, Cybersecurity
Cybersecurity Foundations certification from Microsoft and the International Training Centre of the ILO, completed in 2026.
UD
Udemy
Neuro-Linguistic Programming (NLP) Coaching & Communication, Neuro-Linguistic Programming
Neuro-Linguistic Programming (NLP) Coaching & Communication certification from Udemy, completed in 2020.
KU
Kenyatta University
Bachelor of Science, Economics and Finance
Bachelor of Science in Economics and Finance from Kenyatta University, completed in 2019.
KC
KASNEB / Mwangaza College
Certified Public Accountant (CPA), Section 1 & 2, Accounting
Certified Public Accountant (CPA) qualification, Sections 1 and 2, from KASNEB / Mwangaza College.
ET
EF Standard English Test
EF Standard English Test (C2 Proficiency), English Language
EF Standard English Test certification at C2 Proficiency level, aligned with the Common European Framework of Reference, completed in 2023.
Tech stack
Software and tools used professionally
Availability
Looking for a job
Location
KenyaAuthorized to work in
Portfolio
satisfying-bagpipe-f05.notion.site/Irene-Migwi-s-Portfolio-20d55bd7146480238798ebb61a763811Salary expectations
60k-100k USD
Social media
Job categories
Digital Marketing ExpertSEO SEM AnalystSEO AnalystSEO ManagerSEO SpecialistMarketingMarketing AnalystMarketing AssociateMarketing AssistantMarketing Communications CoordinatorMarketing Communications DirectorMarket Research AssistantMarket Research AnalystMarketing ConsultantMarketing Communications SpecialistMarketing Communications ManagerSocial Media Marketing ManagerSocial Media ExecutiveSocial Media Marketing GuruSocial Media Content CreatorSocial Media Marketing CoordinatorSocial Media Marketing AnalystSocial MediaSocial Media ManagerDigital StrategistDigital Brand ManagerDigital Marketing ManagerDigital Marketing ExpertDigital MarketerDigital Marketing SpecialistDigital Project ManagerDirector of Digital MarketingCopywriterWeb DesignerCRM SpecialistDigital Marketing StrategistWebsite Content WriterContent Editor
Skills
AEOGEOCopywritingDigitalMeta AdsMetaMeta Ads ManagerGoogleGoogle WorkspaceGoogle AnalyticsGoogle DocsMicrosoft OfficeMicrosoft WordMarketingMarket ResearchAIAI ToolsAI AgentsShopifyWordPressWordPress DevelopmentWixDigital MarketingCRM OperationsEmail MarketingPaid SearchGoogle AdsData SegmentationSEOContent StrategyMarketing AutomationTechnical SEO auditsCampaign AnalyticsGoogle Business ProfileWeb Content WritingContent EditingCross functional Coordination
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