Open to opportunities

Alice Chege

@alicechege1

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Highly skilled digital marketing expert with over 9 years experience.

Kenya

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What I'm looking for

I am looking for a role that fosters creativity and innovation, with opportunities for professional growth and collaboration.

I am a highly skilled and results-oriented Digital Marketing Expert with over 9 years of hands-on experience in driving brand visibility, engagement, and growth through innovative digital marketing strategies. I have a proven track record in developing and executing SEO-driven content, paid advertising campaigns, and conversion-optimized sales funnels.

My expertise lies in crafting compelling content, managing multi-channel campaigns, and leveraging data analytics to improve performance and ROI. Known for consistently delivering measurable outcomes, I build strong relationships with partners and clients while adapting marketing strategies to meet the evolving needs of global markets.

As a dedicated team player with a strong passion for growth marketing, online sales, and content creation, I am always committed to elevating brand presence and driving results at scale.

Experience

Work history, roles, and key accomplishments

Current

Content Creator & Digital Marketing Strategist

Current

Devices Technology Store

Jan 2024 - Present (2 years 5 months)

Spearheaded end-to-end digital marketing campaigns, driving brand awareness, engagement, and sales. Executed high-performing SEO & SEM strategies, optimizing Google Search & Display Ads. Developed compelling content to enhance online visibility and conversions.

Digital Marketing SEO SEM Google Ads Content Creation Data Analytics Customer Engagement Campaign Management Performance Tracking

Digital Marketing & Customer Experience Executive

Millennium Work Depot

Mar 2023 - Dec 2023 (9 months)

Led SEO and content optimization efforts, improving website ranking and organic traffic. Managed social media calendars, increasing audience engagement and brand visibility. Created high-impact marketing campaigns integrating Google Ads and video marketing.

SEO Social Media Management Marketing Campaigns Google Ads Email Marketing

Online Marketing & Sales Executive

Wire Products Ltd

Apr 2021 - Feb 2023 (1 year 10 months)

Spearheaded digital transformation initiatives, increasing online sales and market penetration. Developed and executed multi-channel marketing campaigns, including paid social and Google Ads. Managed and optimized website SEO strategies.

Digital Transformation Multi channel Marketing SEO Google Ads Brand Awareness Content Creation

Marketing Assistant | Digital Marketer | Graphic Designer

Newmatic Appliances Kenya

Aug 2020 - Apr 2021 (8 months)

Revamped marketing strategies, increasing customer acquisition and retention rates. Produced compelling digital content, including blogs and videos. Managed branding projects and implemented customer journey mapping.

Marketing Strategy Customer Acquisition Branding Customer Journey Mapping Video Content

Digital Marketer | Content Strategist

Vituzote Supplies Ltd

Oct 2017 - Dec 2018 (1 year 2 months)

Boosted sales and brand visibility through tailored marketing strategies. Designed and executed data-driven social media campaigns, growing online engagement. Developed targeted email marketing campaigns to improve customer retention.

Sales Growth Marketing Campaigns Email Marketing Customer Retention Content Strategy Data Analysis Customer Service

Social Media Manager & Website Strategist

Avechi Kenya

Jul 2015 - Oct 2016 (1 year 3 months)

Managed website content and social media platforms, exponentially increasing brand reach. Grew Facebook followers from 9,000 to 100,000 and Instagram from 0 to 5,000. Led UX/UI website enhancements, boosting user engagement.

Social Media Management User Engagement Campaign Strategy