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Grace Mungai

@gracemungai

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Results-driven digital marketer with expertise in SEO and lead generation.

Kenya

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What I'm looking for

I am looking for a role that fosters creativity and innovation, with opportunities for professional growth and collaboration in a dynamic team environment.

I am a results-driven marketing professional with a strong focus on content marketing, SEO, lead generation, and social media management. My experience has equipped me with the skills to increase brand visibility and engagement through data-driven marketing strategies. At Skizaa, I have successfully executed campaigns that generated over 200 leads with a 40% conversion rate, showcasing my ability to drive high-quality leads and improve customer retention.

In my current role as Marketing Lead, I have improved organic traffic by 30% through effective website audits and SEO strategies. I also manage LinkedIn content, which has resulted in a 40% increase in engagement. My analytical approach allows me to track campaign performance meticulously, refine budgets, and optimize targeting to align with client objectives. I am passionate about creating strategic brand messaging and fostering community engagement across various platforms.

Experience

Work history, roles, and key accomplishments

Current

Marketing Lead

Current

Skizaa

Jan 2024 - Present (2 years 5 months)

As Marketing Lead, executed website audits and SEO strategies, improving organic traffic by 30%. Managed LinkedIn content, designed Google Ads campaigns, and created outreach content that generated over 200 leads with a 40% conversion rate. Developed a content calendar and optimized performance metrics.

SEO Google Ads Content Marketing Data Analysis Lead Generation Campaign Management Social Media Management Performance Optimization

Sales & Marketing Intern

Skizaa Education

Oct 2023 - Jan 2024 (3 months)

Conducted website audits and redesigns to enhance user experience. Optimized content for social media platforms, increasing search rankings by 15%. Created LinkedIn ads that drove targeted leads and managed social media accounts to boost engagement.

LinkedIn Ads Social Media Management User Experience Lead Generation Keyword Research

Sales Representative

Retailsuites Solutions

Jan 2022 - Sep 2023 (1 year 8 months)

Generated over 500 leads through digital ad campaigns and social media. Managed campaigns that achieved a 35% increase in inquiries and grew social media engagement by 50%. Conducted market analysis to optimize sales strategies.

Lead Generation Digital Advertising Social Media Management Market Analysis Campaign Management Sales Strategy Performance Metrics