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Gene Schastnyy

@geneschastnyy

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Senior Marketing Manager specializing in SaaS and eCommerce growth.

Ukraine

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What I'm looking for

I am looking for a role that fosters innovation and allows me to drive impactful marketing strategies in a collaborative environment.

I am a Senior Marketing Manager with extensive experience in helping SaaS and eCommerce companies thrive through enhanced analytics, SEO, email marketing, conversion optimization, and automation. My journey has been marked by a commitment to driving growth and improving customer experiences across various platforms.

At BusyRebel.io, I have successfully implemented product-led growth strategies and optimized customer journeys, leading to significant increases in conversion rates and organic traffic. My previous roles at LTVplus.com and Shortlist.io allowed me to hone my skills in inbound marketing and content strategy, where I achieved remarkable results, including doubling conversion rates and tripling organic traffic for key clients.

With a Master’s degree in International Economy and certifications from Hubspot Academy, I am equipped with the knowledge and skills to develop effective marketing strategies that resonate with target audiences. I am passionate about leveraging data-driven insights to create impactful marketing campaigns that drive business success.

Experience

Work history, roles, and key accomplishments

Current

Senior Marketing Manager

Current

BusyRebel.io

Sep 2022 - Present (2 years 9 months)

Leading marketing initiatives for SaaS and eCommerce companies, focusing on analytics, SEO, email marketing, and conversion optimization. Implementing product-led growth strategies and overseeing website development.

Digital Marketing SEO Product Led Growth Web Development Content Research Email Marketing

Senior Marketing Manager

LTVplus.com / Taskdrive.com

Aug 2021 - Aug 2022 (1 year)

Developed inbound marketing strategies and hosted webinars. Managed go-to-market strategies and content for various projects, including RecoverPayments.com, while setting up HubSpot for sales requirements.

Inbound Marketing Go To Market Strategy HubSpot Lead Generation Content Strategy Sales Enablement Customer Support Marketing Automation

Senior Marketing Manager

Shortlist.io

Apr 2018 - Aug 2021 (3 years 4 months)

Oversaw multiple marketing projects, focusing on CRO, content strategy, and SEO. Conducted onboarding audits and launched products, significantly improving traffic and conversion rates.

CRO Content Strategy SEO Link Building User Onboarding Email Marketing Lead Generation Analytics

Marketing Executive and Partner Manager

NinjaOutreach

Aug 2015 - Apr 2018 (2 years 8 months)

Managed marketing campaigns and partner relations, successfully executing promotional events that increased monthly recurring revenue and reduced churn through improved onboarding processes.

Influencer Marketing Email Marketing Revenue Onboarding Partner Management Campaign Management Customer Retention Sales Strategy Content Creation

Fractional Chief Marketing Officer

Orange35

Mar 2015 - Nov 2015 (8 months)

Established lead generation processes and improved website performance. Developed marketing and content strategies that increased blog traffic and enhanced user engagement.

Lead Generation Website Optimization Content Strategy Marketing Strategy SEO Analytics User Engagement Digital Marketing Performance

Marketing Manager and Partner Success Manager

MagneticOne

Jan 2014 - Apr 2015 (1 year 3 months)

Managed website content and social media marketing efforts. Focused on SEO content production and analytics setup to enhance partner success and engagement.