Open to opportunities

Fran Roberto

@franroberto

Message

Seasoned consultative sales leader driving revenue growth and strategic account success in enterprise software.

Philippines

Message

What I'm looking for

I seek a senior sales leadership role where I can drive strategic account growth, mentor teams, and collaborate cross-functionally to scale revenue and customer value.

I am a collaborative, seasoned consultative sales professional with 27 years of experience helping key customers navigate and capitalize on digital evolution. I have owned full sales lifecycles for top accounts, consistently overachieving quotas while partnering across organizations to design and deliver impactful solutions.

My leadership history includes guiding sales teams, setting corporate goals as a management committee member, and earning multiple awards for quota achievement and leadership. I bring strategic prospecting, account penetration, and client financial analysis skills to drive sustained revenue growth and long-term client success.

Experience

Work history, roles, and key accomplishments

Current

Senior Industry Executive

Current

SAP Philippines

Jan 2019 - Present (7 years)

Accountable for full sales lifecycle across top 10 key accounts, driving consistent revenue growth through strategic prospecting, upselling to installed base, and analyzing client financial needs to deliver solutions.

Account Management Strategic Prospecting Upselling Sales Presentations Relationship Management CRM Stakeholder Engagement

Senior Solutions Specialist

SAP Philippines

Jan 2017 - Mar 2019 (2 years 2 months)

Led and initiated strategic customer engagements and high-level presentations to drive account penetration and new business within named accounts.

Customer Engagement Presentation Account Penetration Strategic Selling Cross Functional Collaboration

Head of Sales

Questech Co. Inc.

Jan 2005 - May 2017 (12 years 4 months)

Led sales team and management committee to set and achieve corporate goals, consistently over-achieving revenue and gross profit quotas and establishing strategic partnerships.

Sales Leadership Team Management Strategic Partnerships Contract Management Performance Monitoring Revenue Growth

Senior Account Manager

Phildata Business Systems

Feb 2002 - Feb 2004 (2 years)

Managed high-value FSI client portfolio with strategic account plans, driving growth through upselling and cross-selling while ensuring client satisfaction and tracking usage-based performance.

Strategic Account Management Upselling Cross Selling Sales Analytics Portfolio Management

Account Manager

ACW Distribution

Oct 2000 - Feb 2002 (1 year 4 months)

Owned full sales cycle from lead generation to long-term account management, balancing new business hunting with farming existing accounts for additional sales.

Lead Generation Sales Cycle Management Negotiation Relationship Building

Medical Representative

Boehringer Mannheim PH

Jan 1998 - Dec 1999 (1 year 11 months)

Promoted pharmaceutical products across assigned territory, built physician relationships, introduced new products, and consistently met annual sales quotas.

Pharmaceutical Sales Territory Management Product Promotion Relationship Building Quota Attainment