Cecil George
@cecilgeorge
Sales development and international business executive driving global B2B growth and lead conversion.
What I'm looking for
I am a sales development and international business executive with 17+ years' experience across SaaS, telecom, healthcare, travel, and BPO sectors, specializing in lead generation, consultative selling, and CRM-driven pipeline optimization. I consistently apply BANT and MEDDIC qualification, multi-channel outreach, and AI-enabled tools to increase qualified leads and meeting conversion rates.
My career highlights include improving qualified leads by 20% over six months, sustaining a 93% CSAT in high-volume support, and managing full sales cycles for international accounts while maintaining strict compliance and productivity standards. I value cross-functional collaboration, data-driven testing, and scalable outreach processes that deliver measurable revenue impact.
Experience
Work history, roles, and key accomplishments
Sales Development Representative
Polymer Runtime Data Security
Feb 2025 - Present (10 months)
Prospected and qualified mid-market and enterprise security prospects (CISOs, IT directors) using MEDDIC/BANT, increasing qualified leads by 20% and improving meeting conversion by 15% through multi-channel cadences and A/B testing.
Sales Development Representative
United Lab Care
Feb 2023 - Feb 2025 (2 years)
Cold-called and qualified healthcare decision-makers to schedule appointments for Account Directors, driving a 15% increase in new client acquisitions and improving onboarding productivity by 20%.
International Sales Executive
T-Curve Strategic
Jan 2022 - Dec 2022 (11 months)
Engaged global prospects for online education programs and managed full sales cycle to meet enrollment targets while adhering to performance KPIs.
International Sales Executive
Safa Worldwide
Oct 2021 - Jan 2022 (3 months)
Exceeded daily and monthly sales targets for O2 contract sales through outbound consultative selling and tailored contract solutions for UK clients to drive acquisition and retention.
International Sales Executive
Legacy BPO
May 2021 - Sep 2021 (4 months)
Drove end-to-end sales of telecom triple-play services and home security solutions using BANT/MEDDIC qualification, improving conversion rates and lowering CPA.
International Sales Executive
E-Planet
Feb 2021 - Apr 2021 (2 months)
Managed full Spectrum sales cycle from lead generation to closure, aligning offerings to customer ROI and maintaining low cost-per-acquisition while meeting sales targets.
Operator
InfoCabs
May 2020 - Oct 2020 (5 months)
Handled inbound passenger requests and dispatch coordination using Storm Software across Leeds and Wakefield to ensure timely pickups and accurate scheduling.
Negotiations Officer
Appedology
Jan 2020 - Apr 2020 (3 months)
Contacted insurance adjusters to negotiate medical lien reductions for workers' compensation cases, meeting weekly and monthly KPIs while ensuring SOP compliance.
Customer Support Executive
Ibex
Nov 2016 - May 2019 (2 years 6 months)
Delivered high-volume inbound support for SquareTrade, applied de-escalation techniques to maintain a 93% CSAT and achieved consistent KPI exceedance leading to performance bonuses.
Travel Consultant
Hajj Umrah UK
Nov 2014 - Sep 2016 (1 year 10 months)
Sold and coordinated Umrah and Hajj packages, managing flights, accommodation, transfers, and visas using GDS systems to deliver seamless international pilgrimage experiences.
Account Manager
DNF Corp
Nov 2013 - Nov 2014 (1 year)
Expanded US customer base for network storage products through B2B lead generation and client relationship management, creating opportunities for recycling solutions.
Site Engineer / Supervisor
Pakistan Engineering Council
Feb 2013 - Nov 2013 (9 months)
Supervised HVAC and infrastructure installation projects including piping and ducting for generator units and AC deployments, ensuring compliance with specifications and safety standards.
Customer Service Representative
Packetwalk Systems
Dec 2012 - Feb 2013 (2 months)
Provided inbound product support for a large product catalog, managed consignment confirmations and EU compliance verifications to ensure accurate order processing.
Travel Agent
Air Bridge Travel
May 2012 - Nov 2012 (6 months)
Handled flight reservations and ticketing via Worldspan and Sabre, processed cancellations and refunds, and managed customer inquiries to ensure smooth travel arrangements.
Customer Service Representative
Nettech
Sep 2011 - Apr 2012 (7 months)
Managed cab booking and dispatch coordination for Oxford City Royal Cabs, ensuring accurate booking capture and timely service delivery.
Customer Service Representative
Aurachrome
May 2010 - Aug 2011 (1 year 3 months)
Assisted UK injury claimants by collecting case details and guiding them through compensation processes; conducted outbound outreach for a government insulation program to schedule specialist appointments.
Customer Service Representative
Wiseminds
Feb 2008 - Mar 2010 (2 years 1 month)
Supported U.S. mortgage holders with loan modification processing and secured new projects like E-Local to expand service offerings during the 2008–2010 period.
Education
Degrees, certifications, and relevant coursework
Association of Chartered Certified Accountants (ACCA)
Professional Qualification, Accounting
2010 -
Enrolled in the ACCA qualification since 2010, with multiple papers passed and several papers currently in progress.
University of West London
Higher National Diploma (HND) in Business, Business
Completed a Higher National Diploma (HND) in Business awarded by the University of West London (formerly Thames Valley University).
Indian Public School & College, Salmiya
Higher Secondary School Certificate (HSSC), Secondary Education
Completed Higher Secondary School Certificate (HSSC) at Indian Public School & College in Salmiya, Kuwait.
Tech stack
Software and tools used professionally
Salesforce
F5
Google Docs
DocuSign
Gmail
Google Drive
Dropbox
Next.js
.NET
Adobe Photoshop
NextUX
Slack
Microsoft Teams
Jira
F#
Google Maps
Greenhouse
iOS
Windows
Windows Server
Windows 10
PayPal
Google Workspace
Microsoft Office 365
ClickUp
Google reCaptcha
WordPress
Google Sheets
Microsoft Excel
Skype
Google Meet
Slack SQL
Adobe Illustrator
Outreach.io
ZoomInfo
LinkedIn Sales Navigator
SQL
Calendly
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