In a job, I am interested in growth, challenge, and a supportive environment. I value making a meaningful contribution, learning, and collaborating across teams. Work-life balance, development opportunities, and a culture of innovation are all important to me. My goal is to make a positive impact and to grow personally and professionally.
Ayleen Cifuentes
@ayleencha
I have been a marketer with 15 years of experience in the field.
GuatemalaWhat I'm looking for
Throughout my career, I have had the privilege of managing diverse teams located in Guatemala, India, and the United States. We worked on 2D and 3D design projects for esteemed brands such as Procter & Gamble across Latin America. Coordinating activities across borders and ensuring coherence and quality in our deliverables has been a cornerstone of my leadership approach.
Furthermore, my experience extends beyond project management. I led a global team in marketing automation using Adobe Experience Manager for Bayer Cropscience. I provided technical support, supervised team workloads, and maintained direct communication with clients to ensure exceptional results and client satisfaction.
My passion lies in strategic planning, media management, and team leadership. I strongly believe that collaboration and innovation have the power to drive impact outcomes in marketing efforts.
Experience
Managed a multinational team for 2D/3D design projects at Procter & Gamble throughout Latin America. Coordinated activities, ensured quality, and optimized operations. Developed strong skills in team management and client service.
At Bayer Cropscience, I led a global team of three in marketing automation using Adobe Experience Manager. My responsibilities included providing technical support, supervising workloads using Scrum, ensuring client satisfaction, and improving project handover. Through this experience, I developed my leadership, project management, technical support, and client communication skills. Within 5 Mos.
Media Director
D4 McCANN
Sep 2021 - Jul 2022 (10 months)
Executed cross-platform media plans to increase brand visibility and engagement. Executed the annual budget, aligning resources with objectives. Oversaw investment reports to optimize ROI. Managed a team of 20, negotiated with media partners, and implemented Asana to streamline workflow.
Marketing Manager
Ubica Desarrollos
Jan 2018 - Sep 2021 (3 years 8 months)
Managed annual marketing and advertising budgets for 6 projects and 2 shopping centers. Planned, negotiated, and bought media for ATL campaigns. Executed traditional and digital marketing strategies. Created sales materials and coordinated events. Managed client databases and POP material. Led digital marketing agencies, established the marketing department, and implemented CRM.
Tech stack
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