Andrea Misir
@andreamisir
Dedicated marketing director with over 10 years of experience.
What I'm looking for
I am a dedicated and data-driven marketing leader with over 10 years of experience on both the agency and brand sides, including five years at two of the largest private healthcare companies in The Bronx. My proven track record includes driving successful projects, such as a 28x ROI integrated campaign and promoting three clinic openings in 2020. I have worked with notable clients like Sprint, NBC, and Red Bull, showcasing my versatility across various industries including healthcare, FinTech, and e-commerce.
Throughout my career, I have demonstrated my ability to lead and innovate in high-pressure environments. My efforts during COVID-19 led to a doubling of patient volume in key areas, and I have successfully managed marketing budgets of up to $2 million annually. I have also trained and supervised over 20 interns and assistants, fostering a collaborative and productive team environment. My expertise in social media marketing and content strategy has generated significant media impressions and inbound leads, further solidifying my reputation as a results-oriented professional.
Experience
Work history, roles, and key accomplishments
Marketing Director
Maven Marketing Solutions
Apr 2024 - Present (1 year 1 month)
As Marketing Director, I oversee inbound lead generation, achieving a 20% revenue increase in Q2. I also grew web traffic by 60% through boosted posts and SEO-optimized blogs, enhancing organic traffic by 175%.
Marketing Manager
NPower
Jul 2022 - Apr 2024 (1 year 9 months)
Managed marketing for a national nonprofit, creating a marketing plan for a $1.2MM initiative and designing over 50 marketing assets, raising over $40k. Oversaw a budget of up to $200,000.
Campaign Project Manager
Avalara
Jul 2022 - Dec 2022 (5 months)
Oversaw campaign launches targeting the hospitality sector, managing a $10 million book of business. Coordinated with multiple partners and utilized project management tools.
Marketing Project Manager
American Heart Association
Apr 2022 - Jul 2022 (3 months)
Created training materials for Workfront implementation and wrote scripts for a major internal initiative, enhancing career path clarity for over 10,000 employees.
Growth Marketing Manager
INSHUR Inc.
Nov 2021 - Apr 2022 (5 months)
Oversaw growth initiatives for a leading insurance provider, managing vendor relationships and achieving a 28x ROI for customer renewals in NYC.
Marketing Communication Manager
Essen Health Care
Aug 2019 - Jun 2021 (1 year 10 months)
Led marketing strategy for a multi-specialty care group, generating content for recruitment and overseeing campaigns for new office openings, significantly increasing patient traffic.
Senior Social Media Account Manager
Marque Media
May 2018 - Jul 2019 (1 year 2 months)
Managed social media accounts for leading med spas, overseeing content creation and community management, significantly growing follower engagement.
Social Media & Digital Marketing Manager
Centers Health Care
Aug 2016 - Mar 2018 (1 year 7 months)
Oversaw social media for a large healthcare organization, growing followings significantly and managing lead generation campaigns that produced substantial qualified leads.
Education
Degrees, certifications, and relevant coursework
Baruch College, City University of New York
Bachelor's, Business Administration
Completed a Bachelor's degree in Business Administration, focusing on various aspects of business management and marketing strategies.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Website
andreamisir.comJob categories
Skills
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