Open to opportunities

Alex Williams

@alexwilliams

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Marketing and operations manager with a strong data analytics background.

United States

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What I'm looking for

I am looking for a role that values data-driven decision-making and offers opportunities for growth in marketing and analytics.

As a Marketing & Operations Manager at Walnut Creek Kinderworld, I have successfully increased web traffic by 800% and qualified leads by 65% through a comprehensive redesign of our SEO-optimized website. My strategic marketing initiatives led to a remarkable 350% rise in client inquiries and a 50% growth in enrollment within just one year. I pride myself on my ability to analyze marketing performance, which has resulted in a 40% boost in new client acquisition through targeted campaigns.

In addition to my marketing expertise, I have experience as a Realtor and Client Analytics Support at Redfin, where I leveraged in-house CMS to increase conversions by 53% through custom data analysis and client segmentation. My analytical skills have supported over 900 client/vendor interactions, optimizing engagement workflows and tripling closure rates. I have also worked as a Content Writer for various platforms, enhancing article performance and driving significant increases in direct purchases through effective SEO strategies.

Experience

Work history, roles, and key accomplishments

Current

Marketing & Operations Manager

Current

Walnut Creek Kinderworld

Dec 2015 - Present (9 years 7 months)

Increased web traffic by 800% and qualified leads by 65% through a redesigned, SEO-optimized website. Led marketing strategies that drove a 350% rise in client inquiries and 50% enrollment growth within a year.

SEO Content Strategy Google Analytics Lead Generation Marketing Automation wix Google Sheets

Realtor | Client Analytics Support

Redfin

Jan 2018 - Dec 2024 (6 years 11 months)

Leveraged in-house CMS increasing conversions by 53% via custom data analysis and client segmentation. Supported 900+ client/vendor interactions, optimizing engagement workflows and tripling closure rates.

Client Relationship Management Data Analysis CRM Lead Management Sales Customer Segmentation Market Research

Content Writer

About.com

Mar 2016 - Oct 2018 (2 years 7 months)

Created 100+ affiliate buyer’s guides, driving a 217% surge in direct purchases. Enhanced article performance with SEO updates, raising click-through rates by 31%.

Content Writing SEO Affiliate Marketing Copywriting Google Analytics Content Strategy

Content Writer

TechRadar

Oct 2014 - Jun 2018 (3 years 8 months)

Attracted 100,000+ monthly visitors with comprehensive tech product analyses. Reduced publication turnaround by 30% through efficient communication with editors.

Content Writing SEO Ahrefs Yoast Communication

Front-End Developer

Doorstep Farmers

Mar 2016 - Jan 2017 (10 months)

Customized storefronts and checkout flows to improve user experience for e-commerce needs. Coded responsive layouts using HTML, CSS, and JavaScript, resulting in a 30% increase in subscriptions.

HTML CSS JavaScript User Experience Google Sheets Responsive Design

Education

Degrees, certifications, and relevant coursework

San Jose State University

Bachelor of Science, Information Science and Data Analytics

Grade: 3.7/4.0 GPA

Activities and societies: Member of the SJSU Cyber Intelligence Team

Achieved Magna cum laude with a 3.7/4.0 GPA. Member of the SJSU Cyber Intelligence Team.

Diablo Valley College

Associate of Science, Computer Information Systems

Activities and societies: Member of the Inter-club Council (ICC) as Web Programmer; Vice Presidential Nominee, Associated Students of Diablo Valley College

Member of the Inter-club Council (ICC) as Web Programmer. Vice Presidential Nominee, Associated Students of Diablo Valley College.