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will kirkpatrick

@willkirkpatrick

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I build B2B growth through SEO, paid media, websites, and marketing automation.

United States

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What I'm looking for

I'm looking to lead digital marketing, SEO, paid media, website development, and AI-enabled campaign workflows that drive measurable business growth.

At Heavy Hammer New Media Solutions, I lead martech initiatives across B2B client accounts, building and optimizing Google Ads campaigns, advising on SEO and site positioning, and developing WordPress sites with custom PHP.

I produce marketing graphics, video, social campaigns, and large-scale email programs from strategy through reporting. I also use AI agents and automation to accelerate campaign production, content creation, and reporting.

Previously, at Computer Ease Rental Software, I led development and marketing work spanning SEO strategy, keyword research, site audits, analytics, eCommerce development, and Python, C++, and C# software solutions.

As the owner of Badger Prime Lacrosse and Pirate Lacrosse, I've built programs, managed large teams, created coach curricula, coordinated travel for hundreds of individuals, and grew Pirate Lacrosse from 17 customers to more than 400.

Experience

Work history, roles, and key accomplishments

Current

Martech Lead

Current

Heavy Hammer New Media Solutions

Apr 2025 - Present (1 year 5 months)

Leads paid search and digital advertising strategy, client consultation, brand and media production, social media management, website development, email campaigns, and AI-assisted workflows.