Wade Byram
@wadebyram
Results-driven Director of Sales focused on team performance, revenue growth, and customer success.
What I'm looking for
I am a results-driven Director of Sales with extensive experience building high-performing teams, developing strategic go-to-market plans, and driving substantial revenue growth across healthcare and service industries. I excel at consultative selling, building high-trust client relationships, and mentoring sales staff to exceed targets.
Throughout my career I have led regional and national sales organizations, managed multi-million dollar budgets, and created new departments and SOPs that improved retention and participation—achieving record-breaking budget utilization and dramatic increases in sales performance.
I bring a data-informed, solution-oriented approach to sales leadership, with strengths in territory management, training frameworks, CRM-driven pipeline discipline, contract negotiations, and cross-functional collaboration to deliver win-win outcomes for clients and the company.
Experience
Work history, roles, and key accomplishments
Strategic Sales Manager
Vestis
Dec 2024 - Present (1 year 1 month)
Lead and manage 12 direct reports across 27 western states, improving team attainment from 26% Q1 to 101% of FY25 plan through territory management, weekly training, and structured 1:1 coaching. Drive CRM discipline, budget/compensation planning, and C-suite healthcare partnerships to secure long-term contracts and exceed revenue targets.
Director of Development
Western U.S. Agricultural Trade Assoc.
Jul 2023 - Nov 2024 (1 year 4 months)
Managed a multi-million dollar marketing and outreach budget and a team of 6 direct reports, increasing participation 39% YTD and client retention 53%, and achieved 92% budget utilization—breaking a 25-year record. Built a new engagement department to centralize member support.
Director of Hospital Sales
Image First
Jan 2022 - Oct 2023 (1 year 9 months)
Created SOPs and originated new business across CA, OR, and WA, achieving $35 million in 2023 against a $3.5 million plan and earning Presidents Club. Built customer relationships, ensured contract compliance, and developed specialty market penetration strategies.
Managed a team of 14 sales professionals across three locations, recruited and developed talent, doubled year-over-year sales during the COVID-19 pandemic, and promoted 7 team members into management and strategic roles within 24 months.
Drove textile and laundry services sales across the Northwest/West, developed 29 local teams targeting healthcare opportunities, and consistently exceeded a $1.9M plan with year-over-year growth to $4.1M by FY19.
Generated sales for major and enterprise accounts in Central Valley, CA, exceeded a $1.5M quota by achieving $2.3M, and managed RFPs and strategic account growth across multiple market centers.
Maintained and grew territory base, achieving 150%+ of sales quota annually and average annual base growth of 7%; served as certified trainer for new sales staff and received multiple service and sales awards.
Education
Degrees, certifications, and relevant coursework
University of Phoenix
Bachelor of Science, Business Management
Bachelor's Degree in Business Management completed in 2026; also holds an Associate Degree in Business Management.
University of Phoenix
Associate Degree, Business Management
Associate Degree in Business Management.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Social media
Job categories
Skills
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