Suhayb Manzar

I've built LCMB's first structured GTM and demand-generation function, creating approximately £200K in pipeline within four months, helping close £65K, and contributing to 20% revenue growth in year one.

For LCMB's Thrive SaaS platform, I shaped positioning, pricing, sales enablement, and channel execution that contributed to 250% user growth and 180% ARR growth. I also improved campaign conversion to approximately 4% through ICP refinement, buyer research, message testing, CRO, nurture design, and CRM automation.

Through Independent Ventures and Zelto Tech, I own zero-to-one product and GTM work for AI and software products, from customer discovery and buyer validation through launch preparation and commercialisation. I've developed an agent-operated CRM narrative and brought an AI crossword generation and QA system from prototype to paid publisher work.

Earlier at xiQ, I supported demand generation, PPC, lifecycle marketing, content, and marketing operations for a U.S.-focused AI SaaS platform. My LinkedIn Ads and Sales Navigator activity achieved 8%+ conversion and generated 11+ SQLs per account per month.