Looking for a job

Scott Dornbush

@scottdornbush

I optimize digital marketing campaigns, customer journeys, and operations through data.

At The Motley Fool, I led operations for 30+ annual email and SMS marketing campaigns and managed review and execution workflows for more than 1,000 customer-facing assets each year. I partnered across legal, analytics, creative, UX/UI, and marketing to deliver compliant communications in financial services.

I've used SQL, Cluvio, Google Sheets, testing, segmentation, and customer-journey analysis to improve conversion and operational visibility. My work includes extending a major campaign to generate 15% more revenue beyond projections, building discrepancy alerts within 24 hours, and improving execution efficiency by 25%.

Experience

Work history, roles, and key accomplishments

Senior Marketing Manager

The Motley Fool

Sep 2019 - Jun 2026 (6 years 9 months)

Served as operational lead and project manager for 30+ digital marketing campaigns annually across email and SMS channels. Managed review and execution workflows for 1,000+ customer-facing marketing assets annually, ensuring accuracy, compliance, and consistent customer experience.

Digital Marketing Email Marketing SMS Marketing A B Testing Multivariate Testing Audience Segmentation Google Sheets Project Management Stakeholder Management Compliance Customer Experience Process Improvement

Web / Digital Analyst

The Motley Fool

Mar 2016 - Sep 2019 (3 years 6 months)

Designed and maintained Cluvio dashboards visualizing the digital customer journey from signup through funded account conversion. Built SQL queries, automated alerts, and reporting tools to identify brokerage account discrepancies and support operational oversight.

SQL PostgreSQL SQL Server Cluvio Data Visualization Dashboarding Customer Journey Analytics Reporting Data Analysis Operational Controls Process Improvement

QA Analyst

The Motley Fool

Mar 2015 - Mar 2016 (1 year)

Tested customer-facing systems and digital experiences to ensure functionality, usability, and quality. Identified process gaps, user experience issues, and improvement opportunities through structured testing and analysis.

Quality Assurance Testing User Experience Process Improvement Stakeholder Collaboration

Member Services Representative

The Motley Fool

Sep 2013 - Mar 2015 (1 year 6 months)

Delivered customer support and account assistance while resolving questions, disputes, and escalated issues. Gathered customer feedback and insights that informed service improvements and enhanced customer experiences.

Customer Support Customer Service Issue Resolution Customer Feedback Communication Skills