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Sara Armillotta

@saraarmillotta

I scale e-commerce brands through GTM, supply chain, and AI-enabled operations.

France
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What I'm looking for

I'm eager to connect with leaders at the forefront of business operations and market strategy, where I can use AI, automation, market intelligence, and cross-functional execution to scale businesses smarter—not just faster.

At Amazon, I lead operational transformation and Go-to-Market roadmaps for strategic brand portfolios, optimizing positioning, pricing, and FBA/FBM fulfillment models for sustainable growth. I also pioneered market segmentation and competitive positioning for Amazon Shipping in France, expanding its value proposition to non-Amazon sellers.

Previously at project44, I translated supply chain visibility SaaS into business roadmaps for Global Fortune 500 companies across South EMEA. I partnered with Product, Marketing, Sales, Solution Engineers, and SAP to build ROI cases, navigate complex sales cycles, and support customer value realization.

My background also includes international expansion and M&A analysis at Anywr, alongside HEC Paris training in corporate finance and investment banking. I'm focused on making complex growth look easy through market intelligence, operational excellence, AI, and automation.

Experience

Work history, roles, and key accomplishments

Amazon logoAM
Current

Consultant

May 2025 - Present (1 year 3 months)

Role at the intersection of tech, strategy, and execution. I lead the Operational Transformation through a cross-functional orchestration—from FBA logistics to digital retail innovation—to ensure sustainable scaling :

• Defining and implementing high-impact Go-to-Market roadmaps for a strategic portfolio of brands, focusing on long-term scalability within the Amazon ecosystem, leading cross-funct

Amazon logoAM
Current

Business Development Manager

Mar 2024 - Present (2 years 5 months)

Helping to advance the world of shipping for the better.

Pioneered the market segmentation and competitive positioning of Amazon Shipping for non-Amazon sellers in France, designing a compelling value proposition by analyzing B2B/B2C supply chain pain points to establish Amazon's logistics infrastructure as a strategic differentiator — driving the program's expansion beyond the Amazon marketplac

project44 logoPR

Account Manager

Apr 2023 - Mar 2024 (11 months)

Project44 is the world’s leading advanced visibility platform for shippers and logistics service providers. Leveraging the power of the project44 cloud-based platform, organizations are able to increase operational efficiencies, reduce costs, improve shipping performance, and deliver an exceptional Amazon-like experience to their customers.

project44 logoPR

Account Executive

Jan 2022 - Apr 2023 (1 year 3 months)

I contributed to the market expansion strategy for the South EMEA region, transforming complex SaaS supply chain visibility technology into actionable business roadmaps for Global Fortune 500 companies. My focus was on bridging the gap between high-level corporate strategy and operational execution :
- Cross-Functional Orchestration: Acted as the central point between Product, Marketing, and Sale

project44 logoPR

Sales Development Representative

Dec 2020 - Dec 2021 (1 year)

Ranked #1 SDR company-wide, awarded President Club and built structured outbound engine generating consistent pipeline across Manufacturing and Supply Chain verticals.

Anywr logoAN

International Strategy & M&A Analyst

May 2018 - Dec 2020 (2 years 7 months)

Previously in the International Development being responsible of the international strategic expansion of the business as for new countries and sectors, after in the M&A department collaborating in the prospection of potential target companies where to invest :

- Strategic and sectoral monitoring, screening and market research of target or competing companies
- Identification of acquisition of ta

Education

Degrees, certifications, and relevant coursework

HP

HEC Paris

Corporate Finance & Investment Banking, Executive Programme

IM

IÉSEG School of Management

Bachelor's Degree, Business/Managerial Economics

HP

HEC Paris

Summer school, Corporate finance & Investment banking

2019 - 2019

Essentials covered during the intensive program include the following:

Company financial account analysis, Core financial ratios and concepts, Start-up and small cap financings and equity fund raising, Investor expectations and corporate communication,Dividend policies,Company valuation, Mergers and acquisitions financing, Debt and Hybrid financing, Development Financing, Window Dressing.

IM

IÉSEG School of Management

Double Degree Master programme Grand École, International Business & Economics

2017 - 2018

Double Master degree program in cooperation with Università Carlo Cattaneo, Castellanza (VA), Italy

IÉSEG School of Management logoIM

IÉSEG School of Management

Master of Science, International Business & Economics

2017 - 2018

Double degree Master programme in International Business & Economics, in cooperation with Università Carlo Cattaneo, Castellanza (VA), Italy.

LC

LIUC - Università Cattaneo

Master degree, International Business Management

2016 - 2018

The course is aimed at students who possess in-depth knowledge in business economics, mathematics and statistics and law and who are able to use them to address business problems by developing an attitude towards strategies of internationalisation in business. The application of analytical skills, strategic and operative diagnosis is extended to the different industrial sectors and services.

Prof

LIUC - Università Cattaneo logoLC

LIUC - Università Cattaneo

Master's Degree, International Business Management

2016 - 2018

Master degree in International Business Management, focusing on internationalization strategies and business problem-solving across various sectors.

UB

Università degli Studi di Bari

Bachelor degree in Linguistic and Intercultutral communication, Intercultural Mediation

2013 - 2016

First Language: Russian
Second Language: English
Third Language: French

The degree program provided theoretical, methodological and applied competences in areas related to languages, cultures and literatures, in addition to the Italian language and literature. The graduate has got a solid background about the culture, civilization, literature expressed by the studied languages, as well as a mast

HEC Paris logoHP

HEC Paris

Executive Programme, Corporate Finance & Investment Banking

Executive programme in Corporate Finance & Investment Banking.

Università degli Studi di Bari logoUB

Università degli Studi di Bari

Bachelor's Degree, Intercultural Mediation

2013 - 2016

Bachelor degree in Linguistic and Intercultural Communication, with proficiency in Russian, English, and French, and a thesis on translation and avant-garde in Aleksej Kručënych's work.

Tech stack

Software and tools used professionally

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