Kelly Barber
@kellybarber1
I drive B2B growth through GTM, strategic partnerships, and AI-driven automation.
FranceWhat I'm looking for
I’m a business development and Go-To-Market professional with 4+ years of experience across B2B SaaS, fintech, and financial services. I’m known for leading international expansion, building strategic partnerships, and delivering revenue growth through AI-driven automation and digital transformation. I also work effectively cross-functionally across Sales, Product, Legal, Tech, and Operations.
In my current role at BNP Paribas Securities Services, I lead AI and automation initiatives to digitalize the onboarding lifecycle for DEC clients and improve operational scalability, including developing the RFA module on S&P; Markit to streamline legal and regulatory workflows. Previously, I designed and executed Go-To-Market strategy across positioning, market activation, and revenue growth at Manaos, where I also built workflow automations using Zapier and N8N and optimized CRM operations in HubSpot. Earlier experience in sales and consulting strengthened my ability to generate qualified opportunities and translate business needs into practical, market-ready solutions.
Experience
Work history, roles, and key accomplishments
Project Manager - AI Champion
BNP Paribas Securities Services
Feb 2026 - Present (3 months)
Led AI and automation initiatives to digitalize the DEC client onboarding lifecycle and improve operational scalability. Developed the RFA module on S&P; Markit to streamline legal and regulatory workflows and supported the launch of the DEC Onboarding Desk in New York.
Head of Business Development & GTM
Manaos
Jan 2025 - Feb 2026 (1 year 1 month)
Designed and executed go-to-market strategy across positioning, market activation, and revenue growth, including international expansion initiatives across the USA and APAC. Built workflow automations with Zapier and n8n and optimized CRM operations in HubSpot while supporting fintech partnerships and growth initiatives.
Sales & Business Development Engineer
SESAMm
Sep 2022 - Jan 2025 (2 years 4 months)
Generated 10–35 sales qualified opportunities monthly with a 14.8% response rate. Managed relationships with institutional clients (including Carlyle Group and Goldman Sachs QIS) and provided pre-sales support through product demos and strategic business development.
Business Analyst & Consultant
Pollogen by Lumenis Ltd
Jan 2021 - Present (5 years 4 months)
Developed an Australia market entry and go-to-market strategy, including channel screening and product positioning analysis. Produced structured insights to support commercialization decisions for the business.
Education
Degrees, certifications, and relevant coursework
Paris Dauphine University
Master's degree, International Business & NCT Projects
2023 - 2024
Completed a Master program in International Business & NCT Projects at Paris Dauphine University from 2023 to 2024.
Paris Dauphine University
Master's degree, Management of Organizations
2021 - 2022
Completed a Master program in Management of Organizations at Paris Dauphine University from 2021 to 2022.
Reichman University
Bachelor of Business Administration, Business Administration, Marketing & Entrepreneurship
2019 - 2021
Completed a Bachelor program in Business Administration, Marketing & Entrepreneurship at Reichman University from 2019 to 2021.
Availability
Location
FranceAuthorized to work in
Job categories
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