Samarth Srivastava
@samarthsrivastava
Senior marketing leader building AI-driven email and growth systems that generate revenue at scale.
What I'm looking for
I’m a Senior Marketing Leader & AI Automation Professional with 6+ years of deep expertise in email marketing, full-funnel campaign strategy, and lead generation. I focus on building AI-powered workflow automation that replaces manual processes at scale.
Across 6 companies under Growth Catalyst Group (GCG)—Advatix, XPDEL, Archway Marketing, CXMC, Brainworks, and HR for Growth—I manage the complete marketing & growth function. I engineer end-to-end marketing structures like sales pipeline strategy, research planning, content planning, email funnels, and automation workflows.
My email and outreach engine powers growth with 30,000–50,000 monthly contacts via Klaviyo, HubSpot, and SendGrid, including HTML template design, behavioral segmentation, A/B testing, and performance analytics. I’ve driven measurable outcomes such as ₹2Cr+ in product sales and automated systems delivering revenue growth.
I’m also known for building “intelligent systems” as an AI automation architect—whether it’s ABM sequences and multi-touch personalization, or an AI-powered HR recruitment automation using N8N. In recruitment outreach, I launched a peak-season campaign that enrolled 130 candidates in week 1 from a 200+ participant target.
Experience
Work history, roles, and key accomplishments
Senior Email Marketing Lead
Advatix
Jun 2025 - Present (1 year)
Manage 30,000–50,000 monthly email contacts using Klaviyo, HubSpot, and SendGrid, including HTML template creation, behavioral segmentation, and A/B testing. Build full marketing structures spanning keyword research, content planning, email funnels, automation workflows, and monthly performance reporting dashboards.
Marketing Manager & Inside Sales
Light Tree Ventures
Aug 2023 - May 2025 (1 year 9 months)
Led multi-channel marketing and inside sales, selling 370+ product units in Year 1 and driving a documented 25% revenue increase through funnel optimization and targeted channel strategy. Implemented HubSpot CRM automation and sales pipeline workflows for real-time revenue tracking and consistent above-target performance.
Senior Marketing & Growth Specialist
WebGrantor
May 2020 - Jul 2023 (3 years 2 months)
Orchestrated global marketing and automation strategy across North America, Europe, and Asia-Pacific, generating ₹2 crore+ in product sales across 3 international markets. Executed email marketing via SendGrid and Apollo, reaching 1,000+ qualified prospects daily using behavioral targeting, list segmentation, and sales funnel/CRM automation.
Education
Degrees, certifications, and relevant coursework
International Institute of Hotel Management
Advance Diploma
Completed an Advance Diploma from the International Institute of Hotel Management in Delhi in 2022.
IGNOU
Bachelor in Tourism, Tourism
Completed a Bachelor in Tourism from IGNOU in Delhi in 2022.
Availability
Location
Authorized to work in
Job categories
Skills
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