Raquel Valdez

Drive revenue growth and partner retention for Gupshup’s WhatsApp Business API by developing strategic frameworks that increase partner adoption, engagement, and monetization while ensuring policy compliance.

Led pre-sales strategy for enterprise and government clients, designing scalable pricing and proposal frameworks that reduced response time and increased win rates while aligning technical and business objectives.

Led partner pre-sales enablement across LATAM, designing training programs and bootcamps that accelerated onboarding and improved partner-led sales cycles, contributing to top global regional performance in Q3 2022.

Drove revenue growth by optimizing pre-sales and demo strategies, managing 10+ projects concurrently and advising C-level executives on technology adoption and operational strategy to improve deal conversion rates.

Redesigned CX strategies and optimized internal processes to improve sales pipeline efficiency and increase conversion rates and customer satisfaction for distributed clients.

Transformed data into actionable business strategies, optimized product roadmaps as Product Owner, and implemented OKRs to improve project execution and outcomes across client engagements.

Owned strategic accounts with high retention and revenue, providing data-driven recommendations to optimize customer experience and operational efficiency across multiple client programs.

Developed a patented Mexican customer satisfaction index and increased enterprise sales by 14% through structured client outreach and high-impact demos that positioned the company as an industry leader.

Redefined customer satisfaction and loyalty methodologies, built predictive models to identify loyalty drivers, and translated stakeholder needs into innovative business solutions that improved retention.

Introduced strategies that improved delivery efficiency and led software development initiatives to enhance customer insights platforms and operational performance.

Completed a Data Analysis program from July 2021 to November 2021 focused on data processing, analytics techniques, and insights generation.

Completed a comprehensive marketing program focused on marketing strategy, consumer behavior, and brand management.

Obtained Scrum Master certification covering Scrum framework, roles, events, and practices for agile team facilitation.

Completed an R programming course in 2020 covering data manipulation, statistical analysis, and visualization in R.

Completed a Bachelor's degree in Actuarial Sciences at UNAM focusing on quantitative analysis and risk modeling.