Open to opportunities

Noel Audu

@noelaudu

Senior key account and sales leader driving revenue growth through strategic relationships and cross-functional product marketing.

Nigeria

Message

What I'm looking for

I’m looking for a role where I can own key accounts and drive revenue through strategic relationship management, cross-functional collaboration, and performance-focused execution—delivering measurable growth and helping teams succeed in dynamic markets.

I’m a result-driven professional with a diverse background in product marketing, key account management, regional sales supervision, and sales management. I focus on acquiring and managing high-value customer relationships, translating technical details into clear customer benefits, and delivering measurable results against revenue targets.

Since 2022, as a Senior Key Account Manager (Merchants) at Traction Apps, I oversee key account associates, collaborate with Product/Tech teams, and identify upsell and cross-sell opportunities while analyzing market trends to position products effectively. Previously, I led distribution and channel growth across fintech, internet services, and HORECA—building networks, training teams, managing onboarding, and using performance and record management to ensure targets are met.

Experience

Work history, roles, and key accomplishments

Current

Senior Key Account Manager (Merchants)

Current

Traction Apps

Jan 2022 - Present (4 years 6 months)

Acquires and manages relationships with high-value merchant clients, translating technical details into user benefits and advising customers on using Traction products to grow their businesses. Coordinates with Product/Tech and internal teams to maximize customer ROI while driving upsell/cross-sell opportunities and analyzing market trends.

Key Account Management Merchant Acquisition Relationship Management Upselling Cross Selling Market Trends Sales Product Collaboration

Regional Sales Supervisor (Merchants)

Capricorn Digital Limited

Jan 2020 - Jan 2022 (2 years)

Manages distribution channels and merchant-focused sales activities, tracking onboarding and targets while modeling strategies for market entry and deeper penetration. Trains and develops teams, supports customer/agent onboarding, and contributes to initiatives including sales and distribution planning, marketing guidelines, and commission structure improvements.

Distribution Channel Management Customer Onboarding Market Entry Strategy Market Development Market Penetration Training and Development Brand Promotion Project Coordination Distribution Planning

Channel Partner Supervisor

Spectranet Limited

Jan 2018 - Jan 2020 (2 years)

Supervises channel partner activities including recruitment of dealers/superdealers/subdealers and direct sales to SMEs. Leads a team of 10, manages performance and collections from dealers/key retail outlets, and organizes BTL activities to support sales growth.

Channel Partner Management Team Management Performance Management Collections Management SME Sales Low Fill BTS Monitoring

Horeca Sales Manager

Multipro Limited

Jan 2017 - Jan 2018 (1 year)

Manages HORECA sales and prospecting across hotels, cafeterias, restaurants, supermarkets, and modern trade within an assigned territory. Tracks sales and follows up with customers to grow the number of HORECA accounts, ensure product availability, and support cash collection in line with agreed terms.

Prospecting Territory Management Account Growth Brand Visibility Support Cash Collections Stakeholder Collaboration With Finance