
Martha Yalew
@marthayalew
I build market growth and strategic customer partnerships across IT and chemical industries.
What I'm looking for
At BASF TRO, I identified new markets and customers in Ethiopia, conducted competitor and industrial-growth assessments, and developed profitable business opportunities with cross-functional teams.
I've built more than eight years of experience across chemical, IT, soft drink, and market research environments, managing key accounts, proposals, bids, sales activities, and client relationships. I bring a practical focus on market intelligence, customer needs, negotiation, and sustainable revenue growth.
Experience
Work history, roles, and key accomplishments
Business Developer
BASF TRO
Jun 2021 - Dec 2025 (4 years 6 months)
Identified and developed new business opportunities, markets, and customers for BASF in Ethiopia. Conducted market research, competitor analysis, and industrial growth assessments to support sales strategies.
Education
Degrees, certifications, and relevant coursework
Lead Star University College
Master of Business Administration, Business Administration
Master of Business Administration (MBA) degree from Lead Star University College, completed in August 2017.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Job categories
Skills
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