I am an experienced marketing professional with a strong background in project management and data analysis. In my current role as a Marketing Operations Manager at DataBank IMX, I drive campaign success through CRM and data analysis, leveraging tools like HubSpot, Salesforce, and analytics platforms. I have a proven track record of developing automated workflows and standardized procedures to optimize operations and reporting.
Prior to my current role, I worked as a Marketing Coordinator, where I implemented and optimized marketing strategies, collaborated cross-functionally, and supported projects in demand generation, lead nurturing, content creation, and event planning. I have a keen eye for market trends and ensure seamless marketing events aligned with brand strategy.
Before entering the marketing field, my experience in customer-facing roles, including Server, Bartender, and Stylist, has strengthened my interpersonal skills and ability to drive sales growth through relationship building and strategic promotions. Additionally, my tenure as a Public Relations Director for On Site Events has equipped me with valuable networking skills and a keen understanding of brand visibility.