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tabitha thomas

@tabithathomas

Marketing professional focused on digital campaigns, events, and content creation.

I am a marketing professional with a Bachelor of Business Administration in Professional Marketing and a minor in Management from the University of North Alabama. I bring hands-on experience developing and executing multi-channel marketing campaigns that align with brand objectives.

At Blue Rock Financial Group, I led strategic marketing campaigns, managed event planning and execution, and created high-quality content for social, web, and email channels. I also conducted market research to inform strategy and improve campaign effectiveness.

As a marketing intern at Bank Independent, I collaborated across teams, implemented social scheduling using HubSpot and Hootsuite, and successfully presented a business case to launch a TikTok account that gained management approval. I used data-driven insights to boost social engagement.

I pair practical agency-style execution with certified skills in email marketing, social media, inbound and digital advertising, content marketing, and growth-driven design. I am collaborative, detail-oriented, and committed to driving measurable results through thoughtful marketing and events work.

Experience

Work history, roles, and key accomplishments

Marketing & Events Coordinator

Blue Rock Financial Group

Sep 2023 - Jun 2024 (9 months)

Developed, executed, and managed multichannel marketing campaigns and events that aligned with company objectives and brand guidelines, improving event execution and campaign consistency. Coordinated vendors, logistics, and cross-functional communication to ensure seamless events and timely campaign delivery.

Event Planning Campaign Management Content Creation Social Media Email Marketing Market Research Cross Functional Collaboration

Marketing Intern

Bank Independent

Sep 2022 - May 2023 (8 months)

Supported cross-functional marketing initiatives, launched a business case for a TikTok presence approved by management, and optimized social and email scheduling to increase engagement. Produced asset coordination and performance analysis to inform digital strategy.

Social Media HubSpot Hootsuite Analytics Wrike Presentation

Beauty Advisor

Sally Beauty

Sep 2021 - Dec 2021 (3 months)

Managed store opening/closing and cash handling, supported customers with product recommendations, and implemented displays to promote new products and credit offerings. Maintained store presentation and transactional accuracy.

Customer Service Cash Handling Visual Merchandising Product Recommendations Inventory Point of Sale Store Operations

Barista

Target Starbucks

May 2021 - Aug 2021 (3 months)

Prepared drinks and food while delivering excellent customer service, following operational procedures, and promoting seasonal offerings to drive sales and maintain calm service during peak periods.

Customer Service Food Safety Time Management

Real Estate Agent Assistant

ReMax Distinctive

Aug 2018 - Feb 2019 (6 months)

Organized transaction paperwork and schedules, supported client communications and home tours, and maintained up-to-date deal tracking in Excel to streamline closings and daily operations.

Transaction Coordination Excel Client Communication Scheduling Document Management Property Tours

Education

Degrees, certifications, and relevant coursework

University of North Alabama

Bachelor of Business Administration, Professional Marketing

Activities and societies: Participated in campus fundraising for Ronald McDonald House and sorority philanthropy; involved in Panhellenic recruitment activities.

Completed a Bachelor of Business Administration with a major in Professional Marketing and a minor in Management; earned multiple digital marketing certifications.