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Kimberly Wolfson

@kimberlywolfson

Product Owner at Verizon Wireless who improved IAM user experience and enterprise e-commerce fulfillment through customer data.

United States

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At Verizon Wireless, I analyzed customer feedback and real-time performance data to guide product enhancements for IAM user experience and enterprise e-commerce fulfillment. I wrote Jira stories, prioritized requirements, and coordinated cross-functional teams to deliver customer-focused solutions.

At ANKIN LAW, I owned Salesforce and Litify administration and developed an issue prioritization system and Matter scoring framework to improve lead generation and case conversion. I also founded the WOMEN IN FINTECH INITIATIVE, creating a platform for panels, community events, and mentorship that supports women and diversity advocates in financial technology.

Experience

Work history, roles, and key accomplishments

Current

Founder and Community Leader

Current

Women in Fintech Initiative

Nov 2017 - Present (9 years)

Created a platform to empower women and diversity advocates in financial technology. Organizes expert panels, community events, and mentorship opportunities to advance gender diversity in fintech leadership.

Social Media Instagram Facebook LinkedIn Community Building Event Planning Mentorship

IT Director and Litify Product Owner

Ankin Law

May 2023 - Jan 2024 (8 months)

Oversaw ITSM operations, vendor management, security, and telecommunications for 80 workstations. Owned user and license management within Salesforce and Litify, configured custom objects and workflows, and developed dashboards and reports.

ITSM Salesforce Litify Vendor Management Security Telecommunications UAT Dashboarding Reports Training Technical Documentation Project Management

Lead Commerce Systems Analyst, Product Owner

Verizon Wireless

May 2021 - May 2023 (2 years)

Analyzed Voice of the Customer data and real-time performance data to drive data-driven product enhancements for IAM and e-commerce. Wrote Jira stories, prioritized product requirements, and led cross-functional teams.

Medallia ContentSquare Glassbox Jira Product Management IAM Ecommerce Cross functional Leadership ITSM

Retail Technology Product Owner and Professional Services CRM Support Analyst

Hook Strategies, LLC

Jan 2017 - May 2021 (4 years 4 months)

Provided consulting services for multiple clients including Microsoft, Lululemon, Grant Thornton, and Deloitte. Drove e-commerce growth, implemented retail technology, managed CRM support, and led Agile product ownership.

Ecommerce Affiliate Marketing UAT POS RFID Scrum Jira Confluence Smartsheet Slack Microsoft Dynamics 365 SharePoint Medallia Agile Product Ownership

Advertising Account Representative

Screenvision Media

May 2016 - Dec 2016 (7 months)

Sold local and regional cinema advertising to customers by presenting Screenvision Media's value proposition via phone, online presentations, and email.

Sales Advertising Presentation Skills Email

Digital Marketing Manager and E-commerce Analyst

KHW Marketing

Jan 2009 - May 2016 (7 years 4 months)

Provided freelance and consulting work for clients including Viviscal, OfficeMax, Magnani Caruso Dutton, and Talech. Expanded databases, optimized e-commerce conversions, and managed digital marketing campaigns.

Email Marketing A B Testing Magento Nielsen CoreMetrics Web Analytics Social Media Affiliate Marketing Agile POS Mobile

Payments SaaS Client Product Owner

Arroweye Solutions, Inc.

Oct 2007 - Dec 2008 (1 year 2 months)

Managed customized gift card programs for major retailers, increasing revenue through landing page optimization and loyalty programs. Led implementation of a customer service tool and launched new products.

Product Management Ecommerce Digital Analytics Landing Page Optimization Customer Service Social Media

Syndicated Analyst, Consumer Insights

Beam Global Spirits & Wine

Apr 2006 - Jul 2007 (1 year 3 months)

Provided critical insights for product launches and category analysis using Nielsen data. Conducted market research to identify consumer trends and optimize fiscal year performance.

Nielsen TNS Research International Market Research Consumer Insights Category Analysis

Onsite Market Research Analyst

IRI Worldwide

Aug 2004 - Dec 2005 (1 year 4 months)

Enabled ConAgra Foods brands to perform competitively by tracking and analyzing market dynamics. Produced and presented market research software training and delivered actionable insights on consumer behavior.

IRI Mintel Market Research Consumer Insights Training Data Analysis

Direct/Database Marketing Account Representative

Market Data Retrieval

Aug 2001 - May 2004 (2 years 9 months)

Drove B2B ROI for clients by managing direct marketing and email segmentation. Enhanced customer retention and segmentation using database marketing programs and consistently exceeded sales quotas.

Direct Marketing Email Marketing Segmentation Database Marketing B2B Sales