Jéssica Oliveira
@jssicaoliveira
Executive sales and partnerships leader driving B2B growth through channel strategy, enterprise revenue operations, and team development.
What I'm looking for
I’m a Head of Sales and Partnerships leader with over 15 years in the technology sector, focused on B2B growth, commercial strategy, and revenue operations across Brazil and Latin America. I bring 10+ years leading sales teams and go-to-market execution that expands revenue through market development and growth in high-transformation environments.
At Pareto | Generative AI and Technology Company, I own channel partnerships strategy and operations, integrating Sales, Marketing, Customer Success, Product, and Operations into one go-to-market engine. I built and launched a Partner Program that scaled to 216 active revenue-generating partners in two years, and delivered R$38.9M in channel-influenced ARR in 12 months (about 20% of total revenue), while leading a multidisciplinary team of 14.
Previously, as Head of Sales, I generated R$309M in ARR from 2019–2023, increased average contract value by 250%, reduced churn to below 3%, and grew sales capacity from 3 to 20 through training and performance management. Earlier roles strengthened my foundation in B2B SaaS sales process optimization, MRR growth, and LATAM channel structuring—always with a strong bias toward data-driven forecasting and scalable execution.
Experience
Work history, roles, and key accomplishments
Head of Partnerships & Sales Channels
Pareto
Jan 2024 - Present (2 years 5 months)
Owned partner-led growth and channel operations, integrating Sales, Marketing, Customer Success, Product, and Operations into a unified go-to-market strategy. Built and launched the Partner Program to scale to 216 active revenue-generating partners and contributed R$38.9M in channel-influenced ARR in 12 months (~20% of total revenue).
Head of Sales
Pareto
Apr 2019 - Dec 2023 (4 years 8 months)
Scaled B2B mid-market and enterprise sales, generating R$309M in ARR (2019–2023) through scalable commercial strategies and market expansion. Increased average contract value by 250%, reduced churn to below 3% in 2023, and expanded the sales team from 3 to 20.
Head of Sales
Nibo Software
Apr 2018 - Apr 2019 (1 year)
Transformed end-to-end B2B SaaS sales processes with structured workflows to improve productivity and operational efficiency. Drove 114% revenue growth in 12 months by executing upsell/cross-sell strategies, reducing CAC by 38%, and building a high-performance commercial team.
Regional Sales Manager, LATAM
IBF - Industria Brasileira de Filmes
May 2016 - Apr 2018 (1 year 11 months)
Designed and scaled a LATAM reseller channel combined with direct sales, generating US$40M in annual revenue. Built the international reseller operating model, led ~39-person regional sales structure, and improved sales forecasting to 65% accuracy to enable production and inventory optimization.
Education
Degrees, certifications, and relevant coursework
Harvard Business School Online
Strategy Execution, Strategy Execution
2025 - 2025
Completed the Strategy Execution program with Harvard Business School Online in 2025.
Fundação Getulio Vargas
Executive MBA in Management, Management
2024 - 2025
Earned an Executive MBA in Management with emphasis on Leadership & Innovation from Fundação Getulio Vargas from 2024 to 2025.
Universidade Santa Úrsula
Bachelor of Business Administration, Business Administration
2013 - 2017
Completed a Bachelor of Business Administration at Universidade Santa Úrsula from 2013 to 2017.
Availability
Location
Authorized to work in
Job categories
Skills
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