Open to opportunities

Aluisio Marins

@aluisiomarins

Message

I am a sales and marketing leader driving revenue through tech, media, and innovation.

Brazil

Message

What I'm looking for

I’m seeking a senior sales or media leadership role where I can grow revenue, build high-performance teams, drive GTM and media strategies, and engage C-level clients in a collaborative, tech-forward company.

I am a sales and marketing leader with over two decades of experience in the advertising ecosystem, focused on driving revenue and client success across LATAM and Brazil.

I have led and scaled high-performance teams, defined GTM and media strategies, and built processes across Sales, Customer Success, and Media to improve CRM, retention, and profitability. I negotiated supplier pricing, launched loyalty programs, and developed playbooks and benchmarks that increased retention and stabilized revenue.

I partner closely with C-level stakeholders to translate media and tech opportunities into business outcomes, hire and develop talent, and implement growth strategies that connect marketing, product, and finance toward measurable results.

Experience

Work history, roles, and key accomplishments

Senior Key Account Manager

JoomPro Brazil

Jul 2023 - Aug 2024 (1 year 1 month)

Oversaw end-to-end client relationships and liaised between Brazilian clients and China procurement/merchant teams, negotiated supplier pricing, and implemented loyalty programs to improve retention and revenue stability.

Key Account Management Loyalty Programs Stakeholder Management B2B Sales

Senior Sales Specialist

Twitch

Jul 2022 - Jul 2023 (1 year)

Owned GTM and business strategy for emerging accounts across Mexican verticals, activated Twitch media capabilities, and designed sponsorships and custom influencer projects to drive regional media revenue.

GTM Strategy Media Sales Influencer Marketing Stakeholder Management

Senior Sales Manager

CLIP

Oct 2020 - Apr 2021 (6 months)

Led a 10-person SMB sales team, defined sales routines and inbound/outbound strategies, and improved CRM processes to increase sales efficiency and enterprise engagement.

Team Leadership SMB Sales Sales Operations Hiring Outbound Strategy

Head Of Corporate Sales

Uber for Business

May 2018 - Feb 2020 (1 year 9 months)

Led the regional corporate sales organization, set strategic direction for B2B products, and partnered with cross-functional teams to drive profitable growth and post-sales funnel improvements.

Sales Leadership B2B Sales Cross Functional Collaboration Strategic Planning CRM Sales Growth Account Management

Head of Customer Success LATAM

Uber for Business

Mar 2017 - May 2018 (1 year 2 months)

Regional head for Customer Success across LATAM, built and led a cross-regional CSM team, defined operational strategy, and improved post-sales metrics and executive engagement for strategic accounts.

Customer Success Account Management Team Leadership Onboarding Stakeholder Management

Media Director

Ampfy

Sep 2016 - Feb 2017 (5 months)

Led Media and BI teams (21 people), developed marketing and media strategies, established partnerships with local media/tech players, and delivered dynamic solutions to grow strategic accounts across multiple verticals.

Media Strategy Business Intelligence Partnerships Team Leadership Media Buying Client Strategy

Key Account Director

Spotify

Apr 2016 - Aug 2016 (4 months)

Defined business plans and go-to-market strategies to establish Spotify as an advertising platform in Brazil, aligning client plans to revenue objectives and funnel metrics.

Key Account Management Advertising Strategy Revenue Forecasting Client Relations

Sales Manager

Google

Dec 2013 - Feb 2016 (2 years 2 months)

Led a 21-person team to scale large-customer sales and activate performance products, delivering special projects tied to client KPIs and improving sales cadence across 13+ teams.

Team Leadership Performance Marketing UX & Attribution Cross Functional Projects Forecasting

Account Executive

Google

Jul 2013 - Dec 2013 (5 months)

Built and maintained C-level client relationships, provided strategic consultation, and developed special projects for online players to expand ad solutions.

Account Management Consultative Selling Client Relations Online Advertising Proposal Development Strategic Consulting

Sr. Account Manager

Google

Jun 2012 - Jun 2013 (1 year)

Drove strategies and business plans for price comparison and retail pure-play clients, pitched new business to agencies and direct clients, and managed inventory and proposals.

Account Management Sales Strategy Inventory Management Proposal Writing

Sr. Industry Analyst

Google

Jun 2011 - Jun 2012 (1 year)

Produced client-facing presentations and marketing collateral using industry and measurement data, and supplied weekly data intelligence to sales teams to support upsell and acquisition.

Market Research Data Analysis Sales Enablement Measurement Data Visualization

Sr. Consumer Insights Analyst

Nielsen

Dec 2008 - Jun 2011 (2 years 6 months)

Coordinated regional online consumer insights and cross-media ROI projects across Latin America, delivering analyses on market share, sales volume, and profitability to clients.

Consumer Insights Cross Media Analysis ROI Analysis Regional Project Management Research

Media Supervisor

Young & Rubicam

Apr 2008 - Nov 2008 (7 months)

Conducted data analysis, market research, and prepared reports and presentations for national and international clients to inform media planning and strategy.

Market Research Reporting Statistical Analysis Media Planning

Comercial Analyst

Kantar

Apr 2002 - Apr 2008 (6 years)

Provided media training and delivered data analysis, reports, and presentations to major national clients, supporting strategic marketing and measurement initiatives.

Media Training Data Analysis Reporting Market Research