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Illysa Leach

@illysaleach

I am a marketing and operations professional driving growth with data-driven strategies.

United States
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What I'm looking for

I seek a marketing or operations role where I can use data-driven strategies, cross-functional coordination, and automation tools to drive growth, improve onboarding, and scale community-focused campaigns.

I am a marketing and operations professional who has led local and digital campaigns that delivered measurable growth — including a 25% increase in weekly transactions, a 40% growth in social following, and maintaining over 90% occupancy in residential leasing.

I leverage tools such as Salesforce, Agorapulse, Asana, and Mailchimp to manage timelines, automate content calendars, and analyze engagement to improve performance. I hold an Executive MBA and a BS in Business Administration (Minor in Marketing) and build training and onboarding content that reduces turnover and increases consistency.

Experience

Work history, roles, and key accomplishments

WN
Current

Communications Extension Trainer

West Virginia Statewide Afterschool Network

Nov 2024 - Present (9 months)

Built automated content calendars with Agorapulse and Asana and produced segmented Mailchimp newsletters, improving open and click-through rates; analyzed engagement data to refine training and increase participant satisfaction and retention.

Education

Degrees, certifications, and relevant coursework

West Virginia University logoWU

West Virginia University

Master of Business Administration, Business Administration

Completed an Executive Master of Business Administration at West Virginia University in May 2024.

West Virginia University logoWU

West Virginia University

Bachelor of Science, Business Administration

Completed a Bachelor of Science in Business Administration with a Minor in Marketing at West Virginia University in December 2022.

Tech stack

Software and tools used professionally

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Illysa Leach - Office Administrator - West Shore Home | Himalayas