Ashley Butler - Admissions and Marketing Specialist - Bright Beginnings Preschool | Himalayas
Ashley ButlerAB
Open to opportunities

Ashley Butler

@ashleybutler

Creative marketing strategist with 15+ years of impactful experience.

United States
Message

What I'm looking for

I am looking for a role that allows me to leverage my marketing expertise to foster community connections and drive brand growth.

I am a visionary leader with over 15 years of experience in digital marketing, property management, and community engagement. My unique blend of strategic execution and creative storytelling has driven significant impact and brand loyalty throughout my career. I have successfully increased social media reach by 35%, boosted net operating income by 73%, and raised over $12,500 through targeted fundraising efforts.

In my recent role as an Admissions and Marketing Specialist at Bright Beginnings Preschool, I implemented social media campaigns that enhanced online engagement by 65%. My previous experience includes leading marketing and communications for the Charlottesville Area Association of REALTORS®, where I drove a 35% increase in social media following and executed high-impact event marketing. I am passionate about fostering authentic connections through innovative campaigns and curated experiences, and I am committed to making a positive impact in every role I undertake.

Experience

Work history, roles, and key accomplishments

BP
Current

Admissions and Marketing Specialist

Bright Beginnings Preschool

Aug 2024 - Present (11 months)

Created and implemented successful social media campaigns, boosting the school’s online engagement by 65% and following presence by 45% across Facebook and Instagram pages, highlighting individualized learning plans for children aged 1-5.

CR

Marketing and Communications Coordinator

Charlottesville Area Association of REALTORS®

Apr 2022 - Jan 2023 (9 months)

Led marketing, communications, and brand strategy for CAAR, driving a 35% increase in social media following and executing high-impact event marketing, managing logistics for 10+ annual events.

YA

Painting Instructor

Yaymaker

Jan 2020 - Jan 2021 (1 year)

Led interactive wine and paint sessions, adapting instruction for diverse learning styles and skill levels, resulting in repeat bookings.

PC

Regional Marketing Manager

Park Properties Management Company

Mar 2015 - Nov 2019 (4 years 8 months)

Directed marketing and resident engagement for a 17-property portfolio, maintaining 94% occupancy through multi-channel strategies and optimizing marketing spend using SEO and analytics.

MC

Marketing Manager

Management Services Corporation

Aug 2012 - Apr 2014 (1 year 8 months)

Improved NOI by 73% and secured 72% lease renewals through strategic community engagement and marketing initiatives, achieving high occupancy rates.

AH

Leasing Manager

Asset Campus Housing

Apr 2012 - Jan 2015 (2 years 9 months)

Managed 98% pre-leased occupancy through aggressive outreach and high-impact digital marketing, capturing student demand and driving high lease conversion ratios.

TC

Property Manager

Toll Management Company

May 2008 - May 2012 (3 years 11 months)

Controlled 98% occupancy while implementing strategic rent adjustments and developing a company-wide occupancy tracking system to improve marketing efforts.

Education

Degrees, certifications, and relevant coursework

Ashley hasn't added their education

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Tech stack

Software and tools used professionally

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