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HY ChinHC
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HY Chin

@hychin

I build AI-powered operations products that streamline global e-commerce workflows.

Singapore
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What I'm looking for

I'm looking to build scalable internal and operations products that use AI, data, and cross-functional collaboration to improve workflows, decision-making, and business impact.

At TikTok Shop, I lead AI-powered internal products including Pearl AI Assistant, a GPT and LLM-powered tool that helps operations teams retrieve SOPs, policy guidance, and seller diagnostics through natural language. I also redesigned seller-violation handling, planned Tokopedia and TikTok Shop CRM integration, and revamped internal navigation, driving 39% growth in WAUs, 42.76% growth in search volume, and 56.02% growth in user penetration.

Previously at Shopee, I led 0-to-1 launches for Fulfilled by Shopee across six markets, reducing seller onboarding from three weeks to two days and building order-management and lite ERP systems. I began in Deloitte Consulting, delivering NetSuite ERP, Tableau BI, sales dashboard, and Lean Six Sigma work for clients across retail, wholesale, beauty, automotive, and beverage industries.

Experience

Work history, roles, and key accomplishments

TikTok Shop logoTS
Current

Operation product manager

May 2023 - Present (3 years 3 months)

Responsibilities:
- Lead the design and development of AI-powered internal tools, including the Pearl AI Assistant, leveraging GPT and large language models (LLMs) to enhance productivity and decision-making.
- Lead the end-to-end redesign of the seller violation handling process, ensuring compliance and improving operational efficiency.
- Design and implement internal CRM integration for Tokopedi

Shopee logoSH

Supply Chain Product Manager

Dec 2018 - Mar 2023 (4 years 3 months)

Responsibilities:
- Cooperate with the business teams to analyse complex e-commerce business requirements and translate them into product
design
- Collaborate seamlessly with cross-functional teams to deliver suitable technical solutions
- Define product strategic vision, design long-term roadmap and engage other teams to execute the vision
- Supervise and mentor 1 direct report to ensure smooth o

Deloitte Consulting logoDC

Assistant Manager

Jul 2017 - Nov 2018 (1 year 4 months)

Responsibilities:
- Direct various-sized teams depending on the project (mostly 3) and foster smooth cross-functional collaboration
- Gather client’s requirements and analyse their business challenges to design the best solution
- Drive the project lifecycle and liaise effectively with stakeholders to meet clients’ expectations and budgets

Key Contributions / Career Highlights:
- Evaluate the Ta

Drinks Wines & Spirits Co.,LTD. logoDC

Associate Project Manager

Sep 2014 - Apr 2015 (7 months)

Responsibilities:
- Supervise and lead a team of 6 on the product management, from the procurement strategy development, inventory to the campaign design
- Organise engaging events, such as wine tasting, exhibition and global product launch campaign
- Analyse customers’ demands and monitor the market trend to identify suitable products to import
- Formulate plans to increase brand awareness and ov

Raisetrade limited logoRL

International Trade Consultant

Sep 2012 - Jun 2013 (9 months)

- Set up digital marketing campaign like website and social network to focus on generating business links using Renren with Chinese importers and agents
- Delivered a final report for Raisetrade Ltd with findings as well as recommendations which received positive feedback and presented to the client in his headquarters

Intersperience logoIN

Research Assistant

Oct 2012 - Dec 2012 (2 months)

- Conducted research of the customer service centres of British Council in different countries in South East Asia and analysed their performance
- Delivered a final report to the British Council with proposed recommendations for improving the speed and delivery of customer services

LG Electronics logoLE

Marketing Department Assistance

Aug 2011 - Oct 2011 (2 months)

- Created positive brand image and relationship with the public by investigating marketing research results and diagnosed improvements for next financial year
- Created new spreadsheet for monitoring budget and spending for marketing department which is still used today
- Presented final business report and 10 minute PowerPoint presentation to 15 professionals

Lancaster University Management School logoLS

Management Science student representative

Oct 2010 - Jul 2011 (9 months)

Developed effective negotiation skills with student and the department to achieve the best satisfaction in the department

Education

Degrees, certifications, and relevant coursework

LU

Lancaster University

BSc (Hons) Operations Management, Management Science

Lancaster University logoLU

Lancaster University

Bachelor of Science, Management Science

Pursued a BSc (Hons) in Operations Management with a focus on Management Science.

Tech stack

Software and tools used professionally

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