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Suba Arikrishnan

@subaarikrishnan

I grow Shopify and marketplace revenue through pricing, merchandising, SEO, forecasting, and customer-focused e-commerce operations.

Singapore

Message

What I'm looking for

I'm looking to drive e-commerce growth through Shopify and marketplace strategy, pricing, merchandising, SEO, demand planning, and cross-functional work across marketing, sales, and supply chain.

I've led Shopify D2C and marketplace growth at Treknology Bikes, increasing online revenue contribution from approximately 3% to 12% through pricing optimisation, demand forecasting, promotional planning, and assortment improvements. I also improved traffic by approximately 20% and conversion by approximately 12% through A/B testing, content optimisation, SEO, AEO, and promotional strategy.

Across 15 years in e-commerce, procurement, project management, customer service, and publishing, I've managed category performance, supplier relationships, inventory, product content, and multi-channel operations. Most recently, I evaluate AI-generated business deliverables for quality, accuracy, logical flow, and usability at Mercor Intelligence.

Experience

Work history, roles, and key accomplishments

Current

AI Evaluator

Current

Mercor Intelligence

Jan 2026 - Present (8 months)

Evaluated AI-generated business artifacts against quality, accuracy, relevance, and formatting criteria. Assessed content quality, logical flow, storytelling, visual hierarchy, and usability of AI-generated deliverables.

AI Evaluation Quality Assurance Content Assessment Rubric Presentation Skills

Assistant Manager, E-Commerce & Procurement

Treknology Bikes 3 Pte Ltd

Feb 2021 - Mar 2026 (5 years 1 month)

Owned Shopify D2C operations and marketplace growth strategy, driving revenue, GMV, pricing optimisation, merchandising, and customer experience. Delivered e-commerce sales growth by increasing GMV and online revenue from ~3% to 12% through pricing optimisation, demand forecasting, promotional planning, and assortment improvements.

Shopify E commerce Strategy SEO SEM AEO Google Analytics Pricing Strategy Demand Forecasting Inventory Planning ERP NetSuite Eurostop Xero A B Testing Market Research Competitive Analysis Promotional Campaigns Customer Retention

E-Commerce Manager

Rvayah Holdings Pte Ltd

Jul 2019 - Jan 2021 (1 year 6 months)

Managed end-to-end e-commerce operations across multi-channel platforms (OpenCart, Lazada, Shopee, Carousell), ensuring product accuracy and consistency. Led category management for FMCG-style food, covering pricing, stock planning, demand forecasting, and replenishment strategies.

OpenCart Lazada Shopee Carousell SEO Keyword Optimization Promotional Campaigns Category Management Demand Forecasting Supplier Negotiation GMV Analysis Sales Analysis Customer Behavior Analysis

Customer Service Executive

Family Dental Centre

Nov 2017 - Feb 2018 (3 months)

Managed high-volume customer inquiries across phone and email channels, ensuring prompt resolution and positive customer experience. Coordinated appointment scheduling and follow-ups to improve service efficiency and client engagement.

Customer Service Communication Skills Appointment Scheduling Reporting

Senior Production Editor

Newgen Knowledge Works

Oct 2009 - Aug 2017 (7 years 10 months)

Managed end-to-end journal production workflows for US-based clients, coordinating with editors, authors, and designers to meet market-specific standards. Supervised and mentored a team of 6 production managers, ensuring high-quality standards for academic and scientific publications.

Publication production Workflow Management Team Leadership Customer Relationship Management Quality Assurance Standards Based Publishing