Eduard Sprenger

Built and structured the sales organisation during the start-up phase and generated €3.5M in revenue within 12 months by establishing scalable sales processes and strategic customer relationships.

Responsible for new business and strategic account development in the Rheinland region, delivering €1.8M revenue in 2023 and negotiating contracts at decision-maker level.

Led and coached account managers and sales assistants, defined regional sales strategies and drove customer acquisition and reactivation to achieve regional growth targets.

Acquired new corporate clients and expanded existing accounts in Düsseldorf/Duisburg, contributing €1.3M in revenue in 2021 through contract negotiations and regional market expansion.

Won and managed key accounts including a client generating ~€600k/year, led contract negotiations and long-term B2B relationship development across Düsseldorf.

Drove business development for Studyheads, implemented sales strategies and partnerships to build a proprietary customer base and manage pipeline and forecasts.

Managed the facility with full budget and results responsibility, led and developed staff, and implemented sales and marketing initiatives to increase customer acquisition and retention.

Completed dual study program in fitness economics, delivering personalised training, client onboarding, and contract management while supporting member retention and acquisition.

Enrolled in Management program at the Dortmund campus; currently on family leave (Seit 07/2025).

Completed Bachelor of Arts in Fitnessökonomie with focus on prevention and health management.

Activities and societies: Practical training, personalized training delivery, health and fitness consulting, client acquisition and contract management.

Completed a dual study program in Fitnessökonomie combining practical role at Schockemöhle Sport with academic study.