Bhuvenesh Gupta
@bhuveneshgupta
Digital Marketing Manager driving D2C growth with performance marketing expertise across Meta and Google Ads.
What I'm looking for
I’m a results-driven Digital Marketing Manager with 12+ years in performance marketing, D2C growth, social media, and digital strategy. I’m meticulous about planning, balancing multiple deadlines, and staying organized under pressure while keeping a creative, problem-solving mindset.
Most recently, I led the end-to-end performance marketing strategy “from scratch,” building the paid marketing ecosystem across Meta Ads, Google Ads, Blinkit, Instamart, and influencer marketing. I managed an integrated budget of ₹12 lakh, delivered ₹80 lakh+ attributed online purchase value, and achieved up to 45x Meta ROAS—while setting up WhatsApp Business and CRM workflows and creating dashboards to track ROAS, CPA, CTR, and audience performance for founder-level decision-making.
Earlier, as Digital Head, I led digital marketing and branding for 10+ client accounts, directed a cross-functional team of 6, and delivered 100+ campaigns across Meta Ads, Google Ads, SEO, and more—improving engagement by 300% and overseeing a 7 crore portfolio across government and corporate projects. I’ve also managed international Meta Ads, Google Ads, and TikTok campaigns for a US-based D2C pet eCommerce brand with a $10M media budget across multiple regions, consistently delivering strong ROAS through full-funnel, performance-driven growth.
Experience
Work history, roles, and key accomplishments
Digital Marketing Manager
Henfruit Proteins Pvt Ltd
Dec 2025 - Present (7 months)
Led end-to-end performance marketing strategy for Meta Ads, Google Ads, Blinkit, Instamart, and influencer marketing to build the paid marketing ecosystem and scale D2C growth. Managed multi-channel budgets, set up WhatsApp Business/CRM workflows, and delivered performance reporting to optimize ROAS and conversions.
Digital Head
Mode Advertising & Marketing Pvt Ltd
Oct 2023 - Nov 2025 (2 years 1 month)
Led digital marketing and branding for 10+ client accounts, driving social media, paid advertising, corporate communications, and integrated marketing campaigns. Managed a cross-functional team to deliver 100+ campaigns across Meta Ads, Google Ads, SEO, content marketing, and print media.
Digital Marketing Manager
Fusion Corporate & Solutions Pvt Ltd
Feb 2022 - Sep 2023 (1 year 7 months)
Led digital marketing and social media initiatives for Government of India projects, managing ministry accounts, live event coverage, and integrated campaigns for MoHUA and allied initiatives. Directed a team to execute digital campaigns, and managed international Meta Ads, Google Ads, and TikTok campaigns for a US-based D2C pet eCommerce brand.
Digital Marketing Strategies
Wizfair Pvt Ltd
Jan 2019 - Jan 2022 (3 years)
Managed Meta Ads and Google Ads budgets for Indian campaigns, driving lead generation and online sales across Travel and IT brands. Executed full-funnel international performance marketing using remarketing, GTM, Meta Pixel, SEO, and conversion tracking with ongoing KPI monitoring and reporting.
Sr. Digital Marketing Executive
Leather Links
May 2016 - Dec 2018 (2 years 7 months)
Managed digital marketing across social media, SEO, email marketing, and Google Ads to improve brand visibility, lead generation, and customer engagement. Led and mentored an SEO team and planned and optimized Google Ads and email marketing/event promotion campaigns using analytics and customer insights.
Digital Marketing Executive
Asit Ghosh Institute of Leadership & Excellence
Sep 2014 - Apr 2016 (1 year 7 months)
Executed digital marketing campaigns across SEO/SEM, social media, email marketing, and content marketing to increase brand visibility and lead generation. Managed the company website and social channels, planned Facebook Ads and email campaigns using Mailchimp and AWeber, and performed web analytics and campaign reporting using Google Analytics.
Education
Degrees, certifications, and relevant coursework
Google Analytics Academy
Certificate, Google Analytics
2018 -
Completed “Google Analytics for Power Users” training (2018).
Google Digital Garage
Certificate, Digital Marketing
2018 -
Completed “The Fundamental of Digital Marketing” training (2018).
SRM University Delhi NCR
Master of Business Administration, Marketing & Operations
2014 -
MBA in Marketing & Operations from SRM University, Delhi NCR (2014).
Tilak Maharashtra Vidyapeeth
Bachelor of Business Administration, Marketing & Operations
2011 -
BBA in Marketing & Operations from Tilak Maharashtra Vidyapeeth (2011).
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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