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Bhuvenesh Gupta

@bhuveneshgupta

Digital Marketing Manager driving D2C growth with performance marketing expertise across Meta and Google Ads.

India
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What I'm looking for

I’m looking to own end-to-end performance marketing for D2C growth—building Meta/Google ecosystems, managing budgets, and optimizing for ROAS and conversions with clear dashboards and data-driven strategy, alongside a team that values accountability and speed.

I’m a results-driven Digital Marketing Manager with 12+ years in performance marketing, D2C growth, social media, and digital strategy. I’m meticulous about planning, balancing multiple deadlines, and staying organized under pressure while keeping a creative, problem-solving mindset.

Most recently, I led the end-to-end performance marketing strategy “from scratch,” building the paid marketing ecosystem across Meta Ads, Google Ads, Blinkit, Instamart, and influencer marketing. I managed an integrated budget of ₹12 lakh, delivered ₹80 lakh+ attributed online purchase value, and achieved up to 45x Meta ROAS—while setting up WhatsApp Business and CRM workflows and creating dashboards to track ROAS, CPA, CTR, and audience performance for founder-level decision-making.

Earlier, as Digital Head, I led digital marketing and branding for 10+ client accounts, directed a cross-functional team of 6, and delivered 100+ campaigns across Meta Ads, Google Ads, SEO, and more—improving engagement by 300% and overseeing a 7 crore portfolio across government and corporate projects. I’ve also managed international Meta Ads, Google Ads, and TikTok campaigns for a US-based D2C pet eCommerce brand with a $10M media budget across multiple regions, consistently delivering strong ROAS through full-funnel, performance-driven growth.

Experience

Work history, roles, and key accomplishments

HL
Current

Digital Marketing Manager

Henfruit Proteins Pvt Ltd

Dec 2025 - Present (7 months)

Led end-to-end performance marketing strategy for Meta Ads, Google Ads, Blinkit, Instamart, and influencer marketing to build the paid marketing ecosystem and scale D2C growth. Managed multi-channel budgets, set up WhatsApp Business/CRM workflows, and delivered performance reporting to optimize ROAS and conversions.

ML

Digital Head

Mode Advertising & Marketing Pvt Ltd

Oct 2023 - Nov 2025 (2 years 1 month)

Led digital marketing and branding for 10+ client accounts, driving social media, paid advertising, corporate communications, and integrated marketing campaigns. Managed a cross-functional team to deliver 100+ campaigns across Meta Ads, Google Ads, SEO, content marketing, and print media.

FL

Digital Marketing Manager

Fusion Corporate & Solutions Pvt Ltd

Feb 2022 - Sep 2023 (1 year 7 months)

Led digital marketing and social media initiatives for Government of India projects, managing ministry accounts, live event coverage, and integrated campaigns for MoHUA and allied initiatives. Directed a team to execute digital campaigns, and managed international Meta Ads, Google Ads, and TikTok campaigns for a US-based D2C pet eCommerce brand.

WL

Digital Marketing Strategies

Wizfair Pvt Ltd

Jan 2019 - Jan 2022 (3 years)

Managed Meta Ads and Google Ads budgets for Indian campaigns, driving lead generation and online sales across Travel and IT brands. Executed full-funnel international performance marketing using remarketing, GTM, Meta Pixel, SEO, and conversion tracking with ongoing KPI monitoring and reporting.

LL

Sr. Digital Marketing Executive

Leather Links

May 2016 - Dec 2018 (2 years 7 months)

Managed digital marketing across social media, SEO, email marketing, and Google Ads to improve brand visibility, lead generation, and customer engagement. Led and mentored an SEO team and planned and optimized Google Ads and email marketing/event promotion campaigns using analytics and customer insights.

AE

Digital Marketing Executive

Asit Ghosh Institute of Leadership & Excellence

Sep 2014 - Apr 2016 (1 year 7 months)

Executed digital marketing campaigns across SEO/SEM, social media, email marketing, and content marketing to increase brand visibility and lead generation. Managed the company website and social channels, planned Facebook Ads and email campaigns using Mailchimp and AWeber, and performed web analytics and campaign reporting using Google Analytics.

Education

Degrees, certifications, and relevant coursework

GA

Google Analytics Academy

Certificate, Google Analytics

2018 -

Completed “Google Analytics for Power Users” training (2018).

GG

Google Digital Garage

Certificate, Digital Marketing

2018 -

Completed “The Fundamental of Digital Marketing” training (2018).

SN

SRM University Delhi NCR

Master of Business Administration, Marketing & Operations

2014 -

MBA in Marketing & Operations from SRM University, Delhi NCR (2014).

TV

Tilak Maharashtra Vidyapeeth

Bachelor of Business Administration, Marketing & Operations

2011 -

BBA in Marketing & Operations from Tilak Maharashtra Vidyapeeth (2011).

Tech stack

Software and tools used professionally

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