Arpit Vishwakarma
@arpitvishwakarma
Performance-driven digital marketer specializing in paid media and programmatic advertising.
IndiaWhat I'm looking for
I am a digital marketing professional with 6+ years managing performance-driven campaigns across Google Ads, Meta Ads, SEO and automation, with hands-on experience planning and optimizing high-ticket funnels and retargeting strategies.
I have managed ₹35 Lakhs+ in ad spend, delivered 10,000+ qualified leads, increased website traffic from 500 to 3,000+ monthly visitors, and improved landing page conversion rates to 10–12% through CRO and automation. I’ve mentored 3,000+ students, freelancers and business owners in Google Ads and PPC.
I hold training/certifications in DV360, CM360 and Programmatic Ads, and I’m focused on transitioning into programmatic advertising roles where I can apply audience targeting, ad trafficking, campaign QA, inventory management and reporting automation to drive measurable growth for global brands.
Experience
Work history, roles, and key accomplishments
Senior Digital Marketing Manager
AADME
Nov 2023 - Present (1 year 11 months)
Lead performance marketing across Google Search, Display, YouTube and Meta, managing ₹35 Lakhs+ in ad spend and improving landing page conversion rates to 10–12% while reducing CPL. Managed and mentored a team, increased organic traffic from 500 to 3,000+ monthly visitors, and applied DV360/CM360 skills to campaign QA and trafficking.
Digital Marketing Manager
AADME
Oct 2021 - Oct 2023 (2 years)
Designed and executed lead-generation campaigns across Google and Meta, built landing pages, email flows and tracking dashboards to improve measurement and campaign performance. Coordinated with creative and SEO teams to boost campaign effectiveness.
Digital Marketing Executive
AADME
Jul 2019 - Sep 2021 (2 years 2 months)
Supported ad campaign setup, keyword research, day-to-day optimizations and SEO execution; contributed to ad copy, content uploads, email campaigns and video creative production to support acquisition goals.
Sales & Marketing Manager
Shriram Life Insurance
Oct 2018 - Jul 2019 (9 months)
Built and managed a field sales team of insurance agents to increase policy sales, delivering training and motivation to improve productivity and achieve sales targets.
Marketing Manager
Bajaj Capital Insurance Broking Ltd
Apr 2017 - Sep 2018 (1 year 5 months)
Managed local offline marketing campaigns across schools, malls and events to drive brand awareness and consistent lead generation, supervising a small team and supporting client engagement.
Education
Degrees, certifications, and relevant coursework
Complete Programmatic Ads by Ovais Ahmed
Certificate, Programmatic Advertising
2025 - 2025
Completed a programmatic advertising course focused on DV360, CM360, audience targeting, trafficking, and reporting automation.
Agency Based Digital Marketing Bootcamp by Umar Tazkeer
Certificate, Digital Marketing
2023 - 2023
Completed an agency-style digital marketing bootcamp covering paid media, SEO, landing pages, and campaign optimization.
BUBarkatullah University
Bachelor of Commerce, Commerce
2015 - 2017
Completed a Bachelor of Commerce program at Barkatullah University from 2015 to 2017.
Tech stack
Software and tools used professionally
Availability
Location
IndiaAuthorized to work in
Job categories
Skills
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